ABC TV Show Ratings for Sunday, September 30, 2012

Last evening saw the returns of ABC’s Revenge and Once Upon a Time, as well as the series premiere of 666 Park Avenue. Below, the alphabet network puts their spin on the evening’s ratings.

ABC’s Sunday Opens Strong as Only Net Up Year to Year

Early info on ABC’s Sunday, ahead of the regular press release.

With a series re-cap of Once Upon a Time, leading into its sophomore season premiere, followed by the sophomore opener of Revenge and the debut of 666 Park Avenue, up against NBC’s Sunday Night Football and an NFL-overrun boosted Fox, ABC beat out CBS’ season premiere Sunday by 29% in Adults 18-49. ABC’s sophomore season opener of Once Upon a Time stood as the night’s #1 non-sports program in Adults 18-49.

· Despite airing a clip show in the 7pm hour, ABC was the only net to grow over season-premiere Sunday last year in Adults 18-49 (+8%).

2012-13 Season Premiere Week Adult 18-49 Rankings: ABC will finish season premiere week with the #1 scripted series/comedy in Modern Family, the #1 drama in Grey’s Anatomy and the #1 new comedy in The Neighbors.

More than doubling its lead-in (+111%), ABC’s season opener of Once Upon a Time dominated its non-sports competition in the 8 o’clock hour in Adults 18-49 to emerge as Sunday’s top-rated entertainment show. In its time period, ABC’s Once Upon a Time defeated Fox’s NFL-driven animated comedy premieres (The Simpsons/Bob’s Burgers) by 23% and CBS’ season premiere of The Amazing Race by 52%. The Disney-owned drama ranked as the #1 TV program of the night overall across all key Women (W18-34/W18-49/W25-54)

· Once Upon a Time paced well ahead of its freshman season finale in May, pulling in its biggest audience since November and equaling its best Adult 18-49 number since last October – since 11/13/11 and 10/30/11. In addition the show hit series highs with Adults 18-34 and Women 18-34, while marking its 2nd-highest-ever rating with Teens 12-17.

Leading its entertainment competition in the 9 o’clock hour among Adults 18-49, ABC’s sophomore season premiere of Revenge topped Fox’s animated comedy openers (Family Guy/American Dad) by 10% and impressively beat out CBS’ time-period established The Good Wife season premiere by 78%.

· Up sharply from its first season closer, Revenge scored the series’ 2nd-highest ratings ever in Total Viewers and Adults 18-49, while earning new series highs with Adults 18-34 and Women 18-34.

Ranking as the #1 non-sports program in the 10pm hour, ABC’s series debut of 666 Park Avenue defeated CBS’ premiere of veteran The Mentalist by 25% in Adults 18-34 and by 5% in Adults 18-49.

· 666 Park Avenue topped ABC’s 2011-12 season averages in the time period by 25% in Total Viewers and by 22% in Adults 18-49.

What do you think? Were you watching any of these ABC shows? Did you watch live, DVR, or view them online?

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