Cold Case: Sunday Experiment Significantly Boosts Ratings, Is It Enough?

Cold CaseAs solid as most of CBS’ schedule looks, the network has been having trouble with their Sunday night schedule.

Both Three Rivers and Cold Case have been under-performing and are expected to be cancelled. Three Rivers hasn’t been given a full season order and it looks like it will end after 13 episodes in January. Cold Case has a full season order of 22 episodes but it’s not likely to be renewed for an eighth season next May.

CBS decided to try an experiment this week and switched the shows’ timeslots. The result? Well, Three Rivers didn’t benefit by the experiment but Cold Case did.

Sunday night, Three Rivers brought in just a 1.7 rating in the 18-49 demographic and 7.888 million viewers. That’s down from last week and essentially par for the course.

One hour earlier however, Cold Case drew a 2.1 rating and 9.547 million total viewers. That’s an increase of 23% in the demo from one week earlier. It’s also the second-highest rating of the season in the demo and in total viewers.

Unfortunately for Cold Case fans, the numbers are still low and unlikely to change the show’s cancellation fate. On the positive side, it’s expected that CBS will air all of this season’s episodes.

What do you think? Does the increase in Cold Case’s numbers give you some hope for an eighth season or are you okay with it being cancelled?


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{ 24 comments… read them below or add one }

1 Elaine December 20, 2009 at 4:38 pm

I agree with L.B. I do have a DVR but have to tape 4 hours because I am not sure when it will start or end.

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2 LAKINCA December 22, 2009 at 12:35 pm

I have watches Cold Case weekly since it started. Do not cancel this show. It is entertaining and intelleigent.

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3 LAKINCA December 22, 2009 at 12:40 pm

I also agree with LB. You just never know when Cold Case will beon. CBS consistantly starts the shows early, ends them late, and if you do not see the beginning it is difficult to follow. 10 pm is late for a great show like this one!! Put the dumb reality shows on late so the rest of us have an opportunity to enjoy some good programing.

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4 Teresa December 30, 2009 at 8:06 am

Just realized you were considering cancelling cold case as well as three rivers. I have commented on three rivers which is a GREAT show and now I find out you were considering booting cold case too. These two shows are the only really great shows CBS has that are not reality tv which, by the way, is getting obnoxiously overdone. Ages 30 to 85 in my household have enjoyed having some true talented TV shows to watch in the face of all the stupid reality tv stuff out there. Please reconsider this move.

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5 Mary M. January 2, 2010 at 8:22 am

I really enjoy Cold Case and will be sorely disappointed if it is not renewed for another season! Football running late has always been a problem – to predict when Cold Case will actually be on. I’d like to see it on another night – say Monday night instead. Also, I am a fan of Three Rivers and am very unhappy that it has been cancelled!

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6 charlie January 6, 2010 at 1:19 pm

Once again, it seems at though that any show we REALLY like is doomed to be cancelled. Cold Case has good plots, outstanding actors and actresses, lots of human interest, so it will die after this spring.

I suppose the almighty dollar is the final determinant. Lots of folks use DVR’s and never watch the commercials anyway.

Hope that whatever replaces Cold Case will be as good, and not just another Reality Show, or Dance Show, etc.

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7 DN January 11, 2010 at 11:39 am

I agree with the above comments about the time slot problem, I have DVR and myself have taped 4 hours just to try and catch Cold Case so I don’t miss it and it has even been on as late as 12 and 1:00 in the morning. This is an excellant show and shouldn’t be cancelled . I will be very mad if it does get cancelled.

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8 Don February 2, 2010 at 7:25 pm

We love cold case. It’s all a case of what time slot it’s scheduled.
We record it on the DVR if there is some block buster show at the same time.
10:00 pm Sunday night is a better time slot. We really hope CBS doesn’t cancel this show!
DMS

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