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Happy Endings: Does ABC Want to Cancel the Sitcom?

happy endings to be cancelled?ABC’s Happy Endings returns to the schedule this Friday night after being off the air for two months. It’s likely to be the TV show’s last chance to escape cancellation.

Though the series has a loyal fanbase, Happy Endings has never been a big hit. In its first season, the show averaged a 1.6 rating in the 18-49 demographic and just 3.99 million total viewers. A victim of poor scheduling, ABC decided to give Happy Endings a second chance and renewed it.

Last season, aided by having ABC’s top show Modern Family as a lead-in, Happy Endings performed much better — averaging a 2.7 demo rating and 6.18 million.

This season, ABC decided to see if Happy Endings could stand on its own by giving it a Tuesdays at 8pm timeslot. It couldn’t. Paired with Don’t Trust the B in Apartment 23 (already cancelled), Happy Endings hit new series lows.

The network tried running the shows twice a week, adding Sunday airings. It didn’t really help and now Happy Endings is the lowest-rated show on the network, averaging a 1.3 in the demo and 3.49 million viewers.

ABC seems committed to keeping a pair of comedies on Friday nights and has had moderate success with Last Man Standing and Malibu Country.

If Happy Endings can match or surpass Last Man Standing’s numbers, ABC will surely renew it.

Given Happy Ending’s numbers this season however, that seems unlikely. If the sitcom still has a loyal fan base, their numbers have certainly dwindled. At least ABC is giving the show another chance before pulling the plug.

ABC has launched a new “save our show” ad campaign and is being unusually candid. If viewers don’t want the show to be cancelled, they need to start watching on Friday nights.

Will the campaign help or is the show’s fate already sealed? We’ll have to wait and see.

What do you think? Has ABC already decided to cancel Happy Endings? Do you think the Friday night timeslot is a good idea? Will you be watching?

 

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{ 12 comments… read them below or add one }

Steve April 5, 2013 at 6:49 am

This show is stupid and forced. Friends for the generation that is not supposed to remember Friends, except no one talks like this. Forced insidey nonsensical banter in place of true humor, forced commentary that never lands, add a black guy (but make sure he acts white), add a gay dude (who is not stereotypical) and he might be the only redeeming quality if he were recast with a better actor with better writers and showcased in an intelligent show

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Matthewpura March 30, 2013 at 2:14 am

What a great show so sad it is being burnt off!

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Mal Lei March 29, 2013 at 9:25 pm

I love this show! It’s clever, witty, snarky, classic, remarkable & perfect.

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john March 28, 2013 at 8:39 pm

what a shame if this show is cancelled. i guess it wasnt dumb enough for most people. always appreciate shows that dont shove that laugh track in my face.

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L.L. March 28, 2013 at 8:19 pm

Show is TERRIBLE!!!!

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DSlone March 26, 2013 at 9:48 pm

This is a phenomenal show! Been confused why it’s not been on. I always looked forward to the show, so witty and funny!

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Cool Dude March 26, 2013 at 5:12 pm

2 of the best games of the Sweet 16 are Friday night also. They’re doomed :(

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ambee March 26, 2013 at 2:45 am

why cant they air don’t trust the B in apt 23 and happy endings on Friday nights?

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Anonymous March 25, 2013 at 8:46 pm

Yes I will watch it. it is a very funny show. With the on again off again and changing schedule no wonder the ratings are low. Maybe you should be advertising the show like you do for Two Broke Girls etc. This show has never been advertised in that way or given an honest chance.

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Anonymous March 26, 2013 at 5:55 am

Soooo much over-advertising for 2 Broke, but then – that’s a CBS show, so…

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Jake March 25, 2013 at 4:26 pm

The show most definitely does not suck. It is witty and fast-paced and generally hilarious. That said, it won’t magically find a young audience on Friday nights…when there’s even less young audience available.

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primetime blabber March 25, 2013 at 3:40 pm

maybe because the show…sucks

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