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Lipstick Jungle: Is there Still Hope for the Cancelled TV Show?

Lipstick JungleTonight’s episode of Lipstick Jungle is the last episode shot for the NBC series. After a disappointing showing in the ratings, NBC opted not to order any additional episodes, effectively cancelling the TV show. Actress Brooke Shields subsequently proclaimed that the show hadn’t been cancelled and NBC started to backpedal a bit. Now, as we come to the end of the series’ second season, how do things stand?

Based on a best-selling book by Candace Bushnell, Lipstick Jungle follows the lives of three high-powered friends, played by Shields, Kim Raver, and Lindsay Price. The rest of the cast includes performers like Paul Blackthorne, Andrew McCarthy, Robert Buckley, Sarah Hyland, David Norona, Dylan Clark Marshall, Seth Kirschner, Matt Lauria, David Alan Basche, and Marcia DeBonis.

Jungle debuted on February 7, 2008 and attracted just 7.54 million viewers and a 2.9/8 rating/share of the 18-49 demographic. The rest of the season averaged fewer than six million viewers each week and, because of the writer’s strike, only seven installments were produced. Despite the weak ratings, NBC execs decided to take a chance and renewed Lipstick for a second season of 13 episodes. If the ratings warranted it, they could always order more.

Unfortunately, absence didn’t make fans’ hearts grow fonder and even fewer people tuned in to watch season two. Airing on Wednesday nights, Jungle averaged just over five million viewers per week.

As a result, the network eventually moved Shields and company to Friday nights, following the even weaker Crusoe. In that 10pm timeslot, the drama attracted a terrible average of just over 3.4 million. It was around this time that the network decided to pass on ordering additional episodes, effectively cancelling the show. With the paltry ratings, that came as no surprise.

Does Jungle still have a chance?

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Then, Shields made a public statement saying that the show hadn’t been cancelled and that the cast and crew were still working. Though that was true, her statement made the show’s prospects sound better than they were. Nothing had changed. The cast and crew were just finishing the existing 13 episode order. The writers cleaned out their offices in mid-November.

But, perhaps due to the media attention and viewer support, NBC started to backpedal a bit. The head of the network, Ben Silverman, said that he was actually waiting to see how well the final episodes performed before making up his mind about the show’s future. By all accounts, this is accurate.

This wait-and-see attitude is likely one of the reasons that Lipstick was shifted to the more attractive 9pm hour. Despite an uneven holiday schedule, Jungle’s audience has been steadily growing – climbing from 3.44 million to 4.17 million. That’s pretty decent growth, especially for a show that was essentially dumped onto Friday nights and that airs opposite Ghost Whisperer, a much more popular series that’s aimed at a similar demographic. Unfortunately, 4.17 million still isn’t very many viewers for a network show. If tonight’s ratings are even higher, will they be enough?

Where does Jungle stand? By all accounts, NBC still hasn’t made up its mind about the show’s future. After tonight, they’ll likely compile all the numbers and see if it makes financial sense to order additional episodes. It seems highly unlikely that the ladies will be back but it seems this little show still has some fight left in it. What do you think?

 

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{ 215 comments… read them below or add one }

nelly November 27, 2009 at 8:29 am

Gosh! im very dissapointed in the way that the network decided to act, i mean, really?! this was a great show, im not going to compare it with sex&the city, but it was one of those kind of series that make you believe in success in a competitive enviroment, and overall, the channel was expecting more viewers in little time&no publicity?? they should give it a try, it was a good story to put it to waist;

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Jess November 21, 2009 at 4:09 am

I agree way to many reality shows that seem so pointless and then you get a great show with great actresses and great story lines and it gets cancalled. Please make season 3, even if it come straight to DVD or something!!! Please don’t leave us with reality tv!!!!

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Veronica JAEKEL October 29, 2009 at 8:45 pm

I loved it, There are too many repetative (so called) reality shows on & something like this gets cancelled? I don’t understand. Maybe because people are multitasking & want to watch stupid stuff rather then follow a story line. Not sure but I like TV shows that i can get involved in & escape from my everyday world.

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trish zirkle October 29, 2009 at 7:54 pm

This was my favorite show…I am really frustrated…please bring it back…I love all the characters. I also agree strong women and good looking men.

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Tacita October 18, 2009 at 7:25 am

omg i cant believe there cancelling the show! i bought the first two series off amazon and had never caught it whilst airing! ive been in hosiptal and watched both sets back to back and am addicted along with my mum and sister! why do they cancel when ts just getting great! no one is in at pm on a friday night what do they expect…..please fill in our boring weeknights with this great show

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Brett October 8, 2009 at 3:44 am

First off it was a horrible day and time for the show, especially considering alot of the likely viewers are college students who are not home on a friday night, and secondly does the network take into account the number of viewers that watch it on the internet after the show aired on television. I know that I watch most of my shows after they have aired because it is an inconvient time with school and work! PLEASE bring it back!!!

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Dita October 5, 2009 at 4:38 pm

WE WOULD LOVE TO HAVE LIPSTICK JUNGLE SEASON 3 !!!

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danai October 1, 2009 at 3:30 am

i was really looking forward to see my favourite show again
i do hope there is a season 3

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Michelle September 27, 2009 at 6:51 pm

Please bring Lipstick Jungle back!!!!!!!!!! It is a great show and I have been waiting for it to come back. Just found out it may be cancelled and I am very sad about it. I lived to watch it. Bring it back! PLEASE!!!!!!!!!!!!!!!!!!!

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Anonymous September 18, 2009 at 4:21 pm

No puede acabarse!! …. al contrario, porque queda inconclusa! …. la historia de Victory y de Joe recién empieza! …. NO LA CANCELEN!!!!!!! …. la tercera temporada debe ser infaltante!!!! Considerenlo, no la cancelen es una serie super buena …. concentrense más en Nico y en Victory con Joe, … pueden sacar mucho de las relaciones de ellos!!!
Piensenloooooo!!!!

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Summers September 8, 2009 at 8:10 pm

Great show. The only women characters on TV I can actually relate to!!! I never watched on TV, discovered the show on iTunes. Wish I knew about it when it was on air…would have helped the ratings!

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Lena September 8, 2009 at 6:45 pm

I really love this show and think these ladies work so well together. To be honest they can make me laugh,get angry and even cry.I would LOVE to see more of it in the future.

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Lia September 5, 2009 at 12:46 pm

Love the show, great, strong women characters, love the dynamics, HATE that is was cancelled. Please bring it back.

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Sherri September 3, 2009 at 7:07 pm

why is it, when a good show comes on, after a few episodes they end up cancelling
it. Very disappointing!!! I wish half of the shows they have on TV right now, should be
cancelled.. We have way too many reality shows…..

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lorenia August 25, 2009 at 12:59 pm

cant believe its off teh air.. GREAT SHOW!! I WANT MORE SEASSON TO COME PLEASE! LOVED IT!

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