Last week, CBS aired the first episode of Made in Jersey, their new Friday night drama. Is it time for the show to be cancelled already?
Sandwiched between venerable CSI: NY and popular Blood Brothers, the premiere of Made in Jersey registered a disappointing 1.1 rating in the coveted 18-49 demographic with 7.82 million viewers. Year-to-year, the network was down significantly in the timeslot. Last season’s A Gifted Man also aired on Friday nights and never fell that low. It was cancelled after 16 episodes.
Both CSI: NY and Blue Bloods performed better than Jersey, seemingly an indication that viewers went out of their way to avoid watching the new show.
Last night, according to the fast affiliate ratings, Made in Jersey registered a 1.0 demo rating with 6.77 million, a week-to-week decline of 27% in the demo and 13% in viewers. Clearly the premiere’s ratings weren’t a fluke. Not enough people want to spend their time watching the show, even when compared to other Friday night series.
Unless the numbers turn around, it’s certain that Made in Jersey will be cancelled. At this point, once has to wonder if CBS will pull the show before all of the episodes have aired — if not soon then before November sweeps begins. If the cast and crew are still in production, the network could also shut them down.
What do you think? Should CBS continue to air Made in Jersey? Why do you think that more people aren’t watching the show?