NBC TV Show Ratings for Friday, October 12, 2012

The folks at NBC give us their take on last night’s ratings for Grimm, Dateline, and a rerun of The Voice.

In addition, they provide us with the numbers for The Tonight Show with Jay Leno, Late Show with David Letterman, Nightline, Jimmy Kimmel Live, Late Late Show with Craig Ferguson, and Last Call with Carson Daly.

Friday Primetime Results:

* At 8 p.m. ET, an encore telecast of “The Voice” (1.1/4 in 18-49, 3.5 million viewers overall) delivered NBC’s top non-sports 18-49 rating in the time period since March 2 and delivered the network’s biggest overall audience for non-sports programming in the hour since May 18. From its first half-hour to its second, the “Voice” rebroadcast grew in every key category, including a gain of 20 percent in 18-49 rating (to a 1.2 from a 1.0).

* At 9 p.m. ET, “Grimm” (1.5/6 in 18-49, 4.9 million viewers overall) captured the #1 rating of the night for a scripted program on ABC, CBS, NBC and Fox, and ranked #1 among those networks for the hour in adults 18-49. “Grimm” was also #1 or tied for #1 among those networks from 9-10 in adults and women 18-34; men and women 18-49; and adults and men 25-54. From its first half-hour to its second, “Grimm” grew by 7 percent in 18-49 rating (to a 1.6 from a 1.5), and was the only program on ABC, CBS, NBC or Fox to grow from half-hour to half-hour in the time period.

* Keep in mind that last season, “Grimm” originals added an average 69 percent to these next-day “live plus same day” 18-49 ratings when Nielsen issued “live plus seven day” results.

* And note that one week ago, “Grimm” increased this next-day “live play same day” 18-49 rating by of 59 percent in “live plus three day” Nielsens (to a 2.62 from a 1.64), which was the week’s #1 percentage gain among primetime series on ABC, CBS, NBC or Fox.

* At 10 p.m. ET, “Dateline NBC” (1.3/4 in 18-49, 4.7 million viewers overall) matched its top Friday 18-49 rating since June 1. “Dateline” ranked #1 or tied for #1 in the slot among ABC, CBS and NBC in adults 18-34, women 18-34 and women 18-49. From its first half-hour to its second, “Dateline” grew by 8 percent in adults 18-49 (to a 1.4 rating from a 1.3), 6 percent in adults 25-54 (1.9 vs. 1.8) and 10 percent in total viewers (5.0 million vs. 4.5 million).

In late-night metered-market households Friday night:

* In Nielsen’s 56 metered markets, household results were: “The Tonight Show with Jay Leno,” 2.7/6; CBS’s “Late Show with David Letterman,” 2.4/6; and ABC’s combo of “Nightline,” 3.0/7; and “Jimmy Kimmel Live,” 1.5/4.

* In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.8/3; “Late Show,” 0.6/2; “Nightline,” 0.9/4; and “Jimmy Kimmel Live,” 0.5/3.

* At 12:35 a.m., “Late Night with Jimmy Fallon” (1.5/5 in metered-market households) beat CBS’s “Late Late Show with Craig Ferguson” (1.2/4). In the 25 markets with Local People Meters, “Late Night” (0.5/3 in 18-49) topped “Late Late Show” (0.3/2).

* At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.9/3 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.

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