There were no particularly big winners or losers on Monday night, as compared to the previous week’s ratings in the all-too-important 18-49 demographic.
Of the most note was ratings for Chuck. The NBC series was pre-empted last week and returned to a 10% decrease over the last original episode. Chuck has been hurting all season and a 1.8 rating represents a season low and matches last May’s finale, a series low. Not good. The Event and Chase didn’t gain or lose from the previous episodes2 but their ratings were terrible already.
Though ABC’s Dancing with the Stars and Castle measured the same, the network was down a bit for the night. This was due to the fact that Dancing ran for only 90 minutes and the extra half hour was filled by a repeat of The Middle. Though the sitcom had a substantial lead-in, it registered only a 2.2 rating. It would be interesting to see how an original episode performed.
On the CW, both 90210 and Gossip Girl were flat from last week in the 18-49 demo. However, both were down in the network’s targeted demo of women 18-34. Gossip Girl fell 4.3% to a 2.2/6 and 90210 dropped 5.9% to a 1.6/5 rating/share.
Here’s how everything else measured up…
|TV show||Viewers (mil)||18-49 demo||Demo
|8:00||abc||Dancing with the Stars (90 minutes)||20.68||4.0/10||0.0%|
|8:00||cbs||How I Met Your Mother||8.887||3.6/10||+2.9%|
|8:30||cbs||Rules of Engagement||7.92||2.9/7||-3.3%|
|9:00||cbs||Two and a Half Men||14.25||4.5/11||+4.7%|
|9:00||fox||Lie to Me||5.94||1.9/5||+5.6%|
|9:30||cbs||Mike & Molly||12.15||3.7/9||+5.7%|
|9:30||abc||The Middle (r)||9.61||2.2/6||---|
Raw data: © The Nielsen Company via Media Week. The “Demo +/-%” column indicates how many viewers in the 18-49 demographic (the important category to most advertisers) watched over those that watched the last original episode.
What do you think? Chuck received a full season order from NBC. Do you think it will be the show’s last? What were you watching?
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