At today’s NBC TCA Summer Press Tour panel, executives tried to explain why The New Normal didn’t become a big hit like some of Ryan Murphy’s other shows (Glee, American Horror Story). While support for gay marriage is growing in this country, the comedy didn’t garner a lot of viewer support and it was cancelled in May.
NBC entertainment president Jennifer Salke offered, “Maybe, something about the tone of it. It’s really one of those things where you look at each other and think, ‘Why didn’t this show do better than it did?’ It was the time for it. It was smart. It was original. It felt like it had breakthrough tone and originality to it. It got people talking and we thought it would build into something.”