On Beauty and the Beast, a young and beautiful homicide detective comes face-to-face with the beastly man who saved her life years earlier. From the shadows, he helps her solve crimes while she helps him stay hidden. The cast includes Kristin Kreuk, Jay Ryan, Nina Lisandrello, Brian White, Max Brown, Nicole Gale Anderson, and Austin Basis.
Airing opposite the Vice Presidential debate on all four other networks, Beauty and the Beast’s first episode attracted a 1.3 rating in the 18-49 demographic with 3.16 million total viewers. It was last in its timeslot in both categories.
Year-to-year, compared to The Secret Circle’s premiere in the same post-Vampire Diaries timeslot, the network was on par in the demo and up slightly in viewership (vs 3.05 million).
This was a very promising start for the new series but it’s important to remember that, while Secret Circle also had a positive start, its ratings slid over the course of the season and was cancelled in May. The same could happen to Beauty and the Beast.
What do you think? Did you watch Beauty and the Beast last night? Will you be watching next week? Live, via DVR, on-demand or online?
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