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NBC TV Show Ratings for Friday, November 9, 2012: Grimm Wins in 18-49 Demo

NBC spins the ratings for Friday, November 9, 2012. They focus on the performances of Grimm, Dateline, and the reruns of Go On and Guys with Kids.

Friday Primetime Results:

* From 9-10 p.m. ET, “Grimm” (1.7/5 in 18-49, 5.3 million viewers overall) captured the #1 rating of the night for a scripted program on ABC, CBS, NBC and Fox in 18-49. Versus the same night last year, “Grimm” is up 6 percent in 18-49 rating (to a 1.7 from a 1.6) and 2 percent in total viewers (5.265 million vs. 5.175 million). “Grimm” built on its lead-in last night by 143 percent in both 18-49 rating and total viewers.

* Keep in mind that last season, “Grimm” originals added an average 69 percent to these next-day “live plus same day” 18-49 ratings when Nielsen issued “live plus seven day” results.

* At 10 p.m. ET, “Dateline NBC” (1.3/4 in 18-49, 4.6 million viewers overall) is up week to week by 18 percent in adults 18-49 (to a 1.3 rating from a 1.1), up 21 percent in adults 25-54 (1.7 vs. 1.4) and up 22 percent in total viewers (4.619 million vs. 3.791 million).

* At 8 p.m. ET, a rebroadcast of “Go On” averaged a 0.6/2 in 18-49 and 2.4 million viewers overall. At 8:30 p.m. ET, an encore telecast of “Guys With Kids” (0.7/2 in 18-49, 2.2 million viewers overall) built on its 18-49 lead-in by a tenth of a point.

NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.


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