Vulture Watch
What’s This TV Show About?
Airing on the NBC television network, The New Celebrity Apprentice features a group of 16 business-savvy personalities. The contestants compete in challenges and try to win the competition while raising money and awareness for their favorite charities. Former California Governor and movie star Arnold Schwarzenegger presides over the boardroom. Competitors this time around are Laila Ali, Brooke Burke-Charvet, Eric Dickerson, Boy George, Matt Iseman, Carrie Keagan, Carson Kressley, Lisa Leslie, Jon Lovitz, Vince Neil, Nicole “Snooki” Polizzi, Kyle Richards, Chael Sonnen, Porsha Williams, Ricky Williams, and Carnie Wilson. Tyra Banks, Warren Buffett, Steve Ballmer, Jessica Alba, and Patrick M. Knapp Schwarzenegger serve as advisors.
Season Eight Ratings
The eighth season of The New Celebrity Apprentice (formerly just The Celebrity Apprentice) averaged a 1.05 rating in the 18-49 demographic and 3.97 million viewers. Compared to season seven of The Celebrity Apprentice, that’s down by 44% in the demo and down by 37% in terms of total viewers. Learn how The New Celebrity Apprentice stacks up against the other NBC TV shows.
On August 3, 2017, The New Celebrity Apprentice was cancelled by NBC. Will it return some day? Stay tuned for further updates.
Telly’s Take
Although Schwarzenegger’s first season of The New Celebrity Apprentice has dropped off in the ratings, it is still pulling in numbers comparable or superior to some of the network’s scripted programs. If the ratings continue to fall, I reserve the right to change my mind. Right now, though, I suspect NBC will renew The New Celebrity Apprentice for season nine. It can’t be all that expensive to produce since the corporations the celebs work for fund the challenges. As we know, television is all for the love of money. And they call me a bird of prey?
8/3/17 update: Celebrity Apprentice was shelved by NBC. Details here.
The New Celebrity Apprentice Cancellation & Renewal Related Links
- TV show ratings are still important. Follow the weekly ups and downs.
- How do this show’s ratings compare to other network TV shows?
- Find more TV series news for The New Celebrity Apprentice as well as other NBC TV show news.
- Explore the NBC status page and other TV show status pages.
- Check out our lists of already cancelled and ended TV shows.
What do you think? Do you think that NBC should have renewed The New Celebrity Apprentice TV show for season nine?
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