Prime Suspect revolves around tough-as-nails Detective Jane Timoney (Maria Bello) as she works in the male-dominated homicide department of the NYPD. The show also stars Aidan Quinn, Brian O’Byrne, Tim Griffin, Kirk Acevedo, Joe Nieves, Damon Gupton, and Peter Gerety.
The series debuted on September 22nd to a 1.8 rating in the 18-49 demographic and 6.05 million total viewers. Most new series at least get solid ratings for their debut but Prime Suspect was a disappointment right out of the gate and was in a distant third place in its timeslot. What’s more, many viewers didn’t stick around for the whole premiere episode, an indication that they wouldn’t be returning for the second episode.
And they didn’t. Prime Suspect dropped 17% in the demo in week two to a 1.5 rating and 5.7 million viewers. As the weeks have progressed, things have only gotten worse and worse.
To their credit, NBC execs didn’t give up on the series. They’ve been airing reruns on Saturday nights. When Playboy Club was cancelled, they filled the timeslot with repeats of Prime Suspect. Interestinly, that added exposure didn’t help and could potentially have hurt the show because the ratings for Thursday night originals kept falling.
Two weeks ago, NBC decided to give the series even more exposure by replacing all of their weekday 10pm shows with Prime Suspect repeats. The result? Thursday’s original episode fell to an all time low; with a 1.1 rating and 4.03 million viewers.
For whatever reason, it’s clear that the vast majority of the viewing public has rejected this show. NBC has given them plenty of chances to see the show and they don’t want it.
At this point, the only reason that NBC hasn’t pulled Prime Suspect off the air is that they don’t have anything better to take its place, times are tough, and they’ve already paid for the episodes.
NBC ordered 13 episodes for season one and there’s simply no reason for them to order any more. With numbers like these, Prime Suspect is all but officially cancelled. It’s just a question of when NBC decides to call the time of death.
But, what do you think? Is the show better than what the ratings indicate? Why aren’t more people watching? Do you think Prime Suspect still has a chance at being renewed or should it just be cancelled now?
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