On FOX, despite a lot of buzz about the particular episode of Glee, the musical-comedy series was actually down in the all-important 18-49 demographic. It was however, still the big winner of the night. Following that, Raising Hope continues to lose a huge part of Glee’s audience but saw an increase of nearly 14% over the last original episode. Running Wilde, which has been off the air for a couple weeks, saw an 18% increase but is still performing dismally.
Over on CBS, NCIS was status quo but NCIS: Los Angeles got a nice bump with an increase of nearly 18% in the demo numbers. The Good Wife didn’t benefit from that however and lost about 8% from the previous original episode. It was however enough to edge out Parenthood to win the timeslot.
The peacock network’s two-hour reality series, The Biggest Loser, was at the same level as the previous original episode and is still ranking fourth for its timeslots. Parenthood was up by 5% over the installment from two weeks ago. Unfortunately, Parenthood seems to have settled in at the 2.0 demo level which is quite a bit lower than last season’s 2.62 average.
And on ABC, No Ordinary Family was up in the ratings for a change. The new show has been falling each week since its premiere. This time, it saw a 10% increase — unfortunately that’s just bit bigger than its loss the previous week. It’s the second lowest-rated show still on the network.
The Dancing with the Stars results show saw the biggest boost of the night, rising 25% over last week’s 90 minute installment. That didn’t help Detroit 1-8-7 unfortunately. The cop series was down more than 10% and continues to languish in last place for the timeslot. It’s ABC’s lowest-rated show.
And finally, on The CW, One Tree Hill fell an astounding 20% in the 18-49 demo, making it the night’s “biggest loser” for real. It lost only 6% however in the network’s target demo of females 18-34. Life Unexpected, which will likely be ending after this season, saw an 8% increase among young females.
| TV show | Viewers (mil) | 18-49 demo | Demo +/- % |
|||
| 8:00 | fox | Glee | 10.99 | 4.6/13 | -6.1% | |
| 8:00 | cbs | NCIS | 19.87 | 4.0/11 | -2.4% | |
| 8:00 | nbc | The Biggest Loser (two hours) | 6.75 | 2.4/7 | 0.0% | |
| 8:00 | abc | No Ordinary Family | 7.88 | 2.2/6 | +10.0% | |
| 8:00 | cw | One Tree Hill | 1.70 | 0.8/2 | -20% | |
| 9:00 | cbs | NCIS: Los Angeles | 19.87 | 4.0/11 | +17.6% | |
| 9:00 | abc | Dancing with the Stars: The Results | 16.96 | 3.4/9 | +25.0% | |
| 9:00 | fox | Raising Hope | 5.77 | 2.5/7 | +13.6% | |
| 9:00 | cw | Life Unexpected | 1.48 | 0.7/2 | 0.0% | |
| 9:30 | fox | Running Wilde | 2.83 | 1.3/3 | +18.2% | |
| 10:00 | cbs | The Good Wife | 12.33 | 2.2/7 | -8.3% | |
| 10:00 | nbc | Parenthood | 5.00 | 2.1/6 | +5.0% | |
| 10:00 | abc | Detroit 1-8-7 | 7.55 | 1.7/5 | -10.5% | |
Raw data: © The Nielsen Company via Media Week. The “Demo +/-%” column indicates how many viewers in the 18-49 demographic (the important category to most advertisers) watched over those that watched the last original episode.
What do you think? Why did Dancing with the Stars see such a big increase? Why did One Tree Hill fall so far? What were you watching Monday night?
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