Airing Wednesdays at 8pm, The Middle has been averaging a 2.7 rating in the 18-49 demographic with 8.58 million total viewerrs. Year-to-year, Patricia Heaton and company are up by 8% in the demo (vs a 2.4 rating) and 5% in viewership (vs 8.18 million.
On our ABC Ratings Report Card, which ranks the network’s shows based on their relative demo numbers, The Middle has a “B” grade and is the sixth-highest scripted show on the network.
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Modern Family is easily the network’s most successful scripted show. The sitcom’s demo is actually 45% higher than Grey’s Anatomy, it’s closest rival for the top slot.
Season three of Modern Family has averaged a 5.2 rating in the demographic with 12.31 million viewers. Year-to-year, that’s up by 14% in the demo (vs a 4.5 rating) and 10% in viewers (vs 11.17 million).
On our ratings report card, it’s no surprise that Modern Family gets an “A++” grade.
With this kind of success, one has to wonder if ABC might start pushing for a spin-off, ala Private Practice.
ABC announces their 2012-13 schedule next week. It seems unlikely that ABC would move either of these shows to a different timeslot or night but we’ll know for sure on Tuesday.
What do you think? Are you watching either The Middle or Modern Family? Do you think ABC could successfully launch a Modern Family sitcom? Should it star one of the regular castmembers or someone new?
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