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NBC Ratings Race: New Normal Drops Below The Office

The New Normal slipped from being NBC’s third-highest rated scripted series to fourth. This wasn’t directly related to the freshman sitcom’s latest ratings however. The series hasn’t even been on the air for a couple weeks, thanks to Hurricane Sandy coverage and election night.

The Office actually moved up a spot, thanks to having a special Thursday edition of The Voice as a lead-in. That was a one-time event so it’s reasonable to expect that The Office’s numbers will go back down but it’s also the sitcom’s final season so you never know. It may be an interesting little race to see the two sitcoms duke it out for third place.

What do you think? Which do you think will end up performing better — the first season of The New Normal or the final season of The Office?

Here are the season averages as of Thursday, November 8, 2012:

NBC scripted TV shows 18-49 demo
rating (actual)
Viewers
in millions
Ratings
pages
Revolution 3.3 (3.26) 8.72 season 1 ratings
Go On 2.8 (2.77) 7.42 season 1 ratings
The Office (last season) 2.1 (2.13) 4.28 season 9 ratings
The New Normal 2.1 (2.09) 5.53 season 1 ratings
Law & Order: SVU 1.9 (1.87) 6.62 season 14 ratings
Parenthood 1.8 (1.83) 4.93 season 4 ratings
Chicago Fire 1.8 (1.80) 6.31 season 1 ratings
Parks and Recreation 1.7 (1.70) 3.43 season 5 ratings
Grimm 1.7 (1.69) 5.22 season 2 ratings
Guys with Kids 1.5 (1.45) 4.28 season 1 ratings
Up All Night 1.3 (1.32) 3.10 season 2 ratings
30 Rock (last season) 1.2 (1.24) 3.28 season 7 ratings
Animal Practice (cancelled) 1.2 (1.22) 4.22 season 1 ratings
NBC non-scripted
TV shows
18-49 demo
rating (actual)
Viewers
in millions
Ratings
pages
The Voice (Fall, Mon) 4.6 (4.57) 12.54 cycle 3 ratings
The Voice (Fall, Tues) 4.1 (4.11) 11.44 cycle 3 ratings
Dateline (Fri) 1.3 (1.28) 4.51 season 22 ratings
Rock Center with Brian Williams 1.1 (1.08) 4.06 season 2 ratings

These charts incorporate the daily final NBC show ratings (reported by Nielsen) and are sorted by the 18-49 demographic. Network advertisers typically prize those viewers most and so will pay more to reach them. There’s lots of information that the networks take into consideration when cancelling or renewing a TV series but the ratings are the biggest factor. The higher the ratings, the better chance that the show will be renewed. And yes, they take it into account when a show airs on a Friday or Saturday night.

For the status of your favorite NBC shows, check out this page.

Want more posts like this? Here are the other networks: ABC | CBS | The CW | FOX


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