Having found great success with The Biggest Loser, NBC has been running another weight-loss show, Losing It with Jillian. Will this new show stick around as long as the old?
Losing It with Jillian is a reality show that stars Jillian Michaels, a personal trainer who’s appeared on The Biggest Loser. Each week, Michaels visits a new family and attempts to get them on the road to healthy eating and fitness.
The NBC series debuted on June 1st to a 2.6 rating in the 18-49 demographic and 6.44 million viewers. While not great, those are decent numbers for a reality show debuting near the start of summer.
Unfortunately, many of those viewers didn’t return week after week. For episode two, the ratings dropped to a 2.1 in the demo and 5.7 million. By episode four, viewership dropped to a 1.2 rating and 3.72 million viewers. Last week’s was about the same and there are only two installments left.
Though reality shows are cheaper to produce than scripted fare, NBC has no reason to bring Losing It with Jillian back for a second season. The ratings aren’t good and they run the risk of weakening their Biggest Loser show by overexposing Michaels.
But, what do you think? Is Losing It with Jillian worth watching or should it be cancelled already? Is it better than Biggest Loser?
Image courtesy NBC.