Once Upon a Time: 2011-12 TV Season Ratings

Once Upon a Time ratingsHere are the latest ratings for Once Upon a Time. This ABC TV series follows fairy tale characters who’ve been cursed and end up living in a small town in Maine. The first season of Once Upon a Time typically airs Sunday nights at 8pm on the ABC network.

These are the TV show’s ratings for the 2011-12 season, the best way to tell if Once Upon a Time is going to be cancelled or renewed for season two. Check out our ABC ratings report card to see how this show’s numbers compare with the others on the network.

These figures will be updated as the weeks progress so be sure to bookmark and return to this page:

Final season one averages: 3.3 rating in the 18-49 demographic with 9.92 million total viewers.

Episode 01-22: Sunday, 05/13/12
3.3 in the demo (+10% episode-to-episode change) with 9.66 million; first in the timeslot.
Season average: 3.27 in the demo with 9.92 million.
Demo average rank: #3 of 22 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-21: Sunday, 05/06/12
3.0 in the demo (0% episode-to-episode change) with 8.95 million; first in the timeslot.
Season average: 3.27 in the demo with 9.93 million.
Demo average rank: #3 of 22 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-20: Sunday, 04/29/12
3.0 in the demo (0% episode-to-episode change) with 9.20 million; first in the timeslot.
Season average: 3.29 in the demo with 9.98 million.
Demo average rank: #3 of 22 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-19: Sunday, 04/22/12
3.0 in the demo (+7% episode-to-episode change) with 8.84 million; first in the timeslot.
Season average: 3.30 in the demo with 10.02 million.
Demo average rank: #3 of 20 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-18: Sunday, 04/01/12
2.8 in the demo (-3% episode-to-episode change) with 8.36 million; second in the timeslot.
Season average: 3.32 in the demo with 10.08 million.
Demo average rank: #3 of 20 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-17: Sunday, 03/25/12
2.9 in the demo (0% episode-to-episode change) with 8.82 million; first in the timeslot.
Season average: 3.35 in the demo with 10.18 million.
Demo average rank: #3 of 20 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-16: Sunday, 03/18/12
2.9 in the demo (0% episode-to-episode change) with 8.69 million; first in the timeslot.
Season average: 3.38 in the demo with 10.27 million.
Demo average rank: #3 of 20 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-15: Sunday, 03/11/12
2.9 in the demo (-15% episode-to-episode change) with 9.29 million; tied for first in the timeslot.
Season average: 3.41 in the demo with 10.37 million.
Demo average rank: #3 of 19 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-14: Sunday, 03/04/12
3.4 in the demo (+10% episode-to-episode change) with 10.67 million; first in the timeslot.
Season average: 3.44 in the demo with 10.45 million.
Demo average rank: #3 of 19 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-13: Sunday, 02/19/12
3.1 in the demo (+3% episode-to-episode change) with 9.84 million; XXXXXX in the timeslot.
Season average: 3.45 in the demo with 10.44 million.
Demo average rank: #3 of 18 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-12: Sunday, 02/12/12
3.0 in the demo (-14% episode-to-episode change) with 8.65 million; second in the timeslot.
Season average: 3.48 in the demo with 10.48 million.
Demo average rank: #3 of 17 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-11: Sunday, 1/29/12
3.5 in the demo (+9% episode-to-episode change) with 10.91 million; second in the timeslot.
Season average: 3.52 in the demo with 10.65 million.
Demo average rank: #3 of 16 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-10: Sunday, 1/22/12
3.2 in the demo (-3% episode-to-episode change) with 9.33 million; second in the timeslot.
Season average: 3.52 in the demo with 10.63 million.
Demo average rank: #3 of 16 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-09: Sunday, 1/15/12
3.3 in the demo (-11% episode-to-episode change) with 9.83 million; third in the timeslot.
Season average: 3.56 in the demo with 10.77 million.
Demo average rank: #3 of 16 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-08: Sunday, 1/8/12
3.7 in the demo (+28% episode-to-episode change) with 10.35 million; second in the timeslot.
Season average: 3.59 in the demo with 10.89 million.
Demo average rank: #3 of 16 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-07: Sunday, 12/11/11
2.9 in the demo (-9% episode-to-episode change) with 8.92 million; fourth in the timeslot at 8pm, third at 8:30pm.
Season average: 3.57 in the demo with 10.96 million.
Demo average rank: #3 of 15 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-06: Sunday, 12/04/11
3.2 in the demo (-6% episode-to-episode change) with 9.66 million; third in the timeslot.
Season average: 3.68 in the demo with 11.31 million.
Demo average rank: #3 of 15 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-05: Sunday, 11/27/11
3.4 in the demo (-11% episode-to-episode change) with 10.69 million; third in the timeslot.
Season average: 3.78 in the demo with 11.63 million.
Demo average rank: #2 of 15 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-04: Sunday, 11/13/11
3.8 in the demo (0% episode-to-episode change) with 11.36 million; second in the timeslot.
Season average: 3.88 in the demo with 11.87 million.
Demo average rank: #2 of 15 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-03: Sunday, 11/06/11
3.8 in the demo (-3% episode-to-episode change) with 11.45 million; second in the timeslot.
Season average: 3.90 in the demo with 12.04 million.
Demo average rank: #2 of 15 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-02: Sunday, 10/30/11
3.9 in the demo (-2% episode-to-episode change) with 11.74 million; third place in the timeslot at 8pm, second at 8:30pm.
Season average: 3.95 in the demo with 12.34 million.
Demo average rank: #2 of 15 scripted TV shows on the network (Fall 2011 – Spring 2012).

Episode 01-01: Sunday, 10/23/11
4.0 in the demo with 12.93 million; second in the timeslot, behind FOX’s World Series coverage.
Demo average rank: #2 of 15 scripted TV shows on the network (Fall 2011 – Spring 2012).

ABC was up by 67% in the timeslot when compared year-to-year to an episode of Extreme Makeover: Home Edition. It was up by a whopping 135%, when compared to last week’s installment of Makeover in the same timeslot. It was a very good showing for the network right out of the gate.


Note: These ratings are collected by the Nielsen company and are the final national numbers. These are different from the fast affiliate numbers which are just estimates of the actual ratings and are reported on by most other outlets. The final nationals are typically released within 24 hours of the programming or, in the case of weekends and holidays, a couple days later.

What do you think? Do you like the Once Upon a Time TV series? Do you think it should be cancelled or renewed for a second season?

119 Comments · Read them below or add one

    • skysteve says

      it is one of those series shows that actually doesnt suck like those useless bad reality shows like bachelor or survivor, or watching the bad jokes on letterman and stunts or the stupid photo booth jokes on jay leno, for the amount of wht those two clowns are paid for nothing, those shows are just garbage , juliane you need to be more awake, There’s more important things to worry about? well your probaly watching the big butt of the kardashians, which is so ignorant of anybody that watches that crap, and then they get interviewed for thier trash on jay leno
      so whats the beef with good storytelling?

  1. Lee Ann says

    We just discoved this show thanks to Netflix. Please keep the story going, we have to know how it all works out. “Good must trump Evil” Just Emma said.

  2. Pamela says

    I love this show.please bring it back, only decent show on tv, all others can’t talk about nothing but sex or cursing all the time.
    We need these kind of shows. Please don’t leave us hanging.

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