Though ABC has cancelled 666 Park Avenue, the executive producers say that the show is “is building to a powerful and surprising series finale, where all your questions will be answered. We hope fans of the show continue watching all the way to the end of Jane and Henry’s incredible journey to the dark side.”
The live ratings for 666 Park Avenue have been quite poor, the show sees a significant increase when factoring in the DVR data (live +7). November 4th’s episode rose 77%, from a 1.3 rating to a 2.3 demo.
The news frustrated star David Annable who tweeted, “Well this really sucks! You have to give shows time to grow! Nielsen is so outdated!.. We had the biggest movement of ANY show for the week 77% increase with the DVR ratings… I’m sorry but they f***ed up.”
Still, this info’s not likely to lead ABC to reverse their decision about cancelling Park Avenue. Network president Paul Lee calls the DVR increase “amazing,” but it doesn’t change the live numbers. He said, “It’s wonderful to see the passion [these] shows have… We just have to make sure we monetize it.”
What do you think? Do you think loyal viewers will be satisfied by the last episode? Should the network’s place more importance on the DVR numbers?
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I agree. I watch everything via DVR and hardly anything live anymore. I only have a 100 hours on my DVR and I find my self trying to keep up with my hours so that the show I have scheduled will record. The whole purpose of the DVR’s are to allow you to watch shows at your convenience. With this being said how could you possibly not consider the DVR’s? I like the show, I would like to see it come back.
I loved 666 Park Avenue. If you like a new show, make the time to watch it in it’s regular timeslot. Networks won’t take DVR viewings into account because you can fast forward through the comercials. Advertisers won’t pay for that. However, I do think they should count on-demand viewings since you can’t skip those commercials.
666 Park Avenue Cancelled?! Really?! Everytime I get interested in a show, they cancel it.
Reality shows are so awful.
This show is great!
Absolutely they should consider DVR’s. That’s the only way I can watch anything at all as I work prime time M-F!!!!!!!
Give the show a break and bring it back!
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