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It’s Worth What?: Another NBC Game Show; Cancel or Keep It?

Its Worth What? cancel or keepA couple weeks ago, FOX debuted a new alternative series called Buried Treasure. On that show, a pair of antique appraisers identify the hidden value of items owned by regular people. On NBC’s game show called It’s Worth What?, contestants play the appraisers and try to guess the value of unique items. FOX’s show has been tanking and probably won’t be back. Has NBC’s been doing any better?

Hosted by Cedric the Entertainer, It’s Worth What? has a pair of contestants trying to guess the price of various objects or services, ranging from the cost of a night at the Jersey Shore house to the skeleton of a cave bear from 150,000 BCE. The challenges escalate in difficulty as the game progresses. If the contestants complete all rounds, they can take home as much as $1,000,000.

The series debuted on July 19th to a 1.9 rating in the 18-49 demographic and 6.71 million total viewers. It was second in its timeslot, easily bested by FOX’s Hell’s Kitchen. Week two’s episode dropped a whopping 26% in the demo, an above average loss for a second episode.

For episode three, the news was even worse. That installment fell another 14% to a 1.2 demo rating and just 4.87 million viewers. Week four fell again to a 1.1 in the demo and 4.4 million. So far this season, It’s Worth What? has been averaging a poor 1.3 in the demo and 4.9 million total viewers. Nine episodes were produced so that leaves two more installments. The finale’s scheduled for September 13th.

The ratings for It’s Worth What? have not been positive and there’s certainly no compelling reason for NBC to bring it back for a second season. Of the six reality/game shows that the peacock network has been running this summer, this show ranks in fifth place, beating only The Marriage Ref on Sunday nights.

But what do you think? Does this NBC series deserve a second season or should it be cancelled now?

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{ 30 comments… read them below or add one }

Stephanie Showalter April 12, 2012 at 6:01 pm

I think this game show gives families a chance to learn the value of certain items. And my husband and I while watching go up against each other to see who would win. It gives a chance for the future children of america to learn the value of money and certain toys or not and art and a part of history with the items you show. EX: I have learned that a water-front estate is worth more than anything out there in the market, along with a couple of other secrets.
Mrs. Showalter ps/would love to be on the show


adrienne March 16, 2012 at 8:57 pm



David B. Thomas January 29, 2012 at 2:07 pm

I think it should continue. I was beginning to enjoy that game show. Bring it back for another season. We need to bring back the fun side of television . Someday they should bring game shows back to daytime TV.


PAUL November 9, 2011 at 3:19 pm

We love the show and hope that it comes BACK. Please


Kristina November 3, 2011 at 11:08 am

We loved this show and had fun trying to guess the values.
This show had such an intellectual and eclectic theme for those who appreciate antiquities. We really hope they bring this show back, as it was unique and appealing.


carla October 22, 2011 at 8:36 am

I agree with Charlie. I like Cedric the Entertainer as a stand-up comedienne, not as a game show host. I thought he was horrible, and the show itself wasn’t much better. Cancel it!!!!!!


Sherry Ross October 21, 2011 at 5:06 pm

I am so dissapointed in the cancelling of “Its Worth What”! Finally, a show with no “swearing” or nudity and it doesn’t make it! Come On America!!!


thunder October 18, 2011 at 7:54 pm

I love this show. It was nice to have an interesting game show for once. The museum pieces are great and it was nice to see a game that u could come away with something. I would love to see more episodes .


Charlie October 18, 2011 at 6:22 pm

Absolutely sucks. Host is a total drip.


Jerome October 4, 2011 at 7:27 pm

Too much crap on TV these days, but I have to say we liked this. There’s something wrong with the nielsen ratings system to be sure it’s bogus ratings.

Are people in America really as stupid as the nielsen ratings suggest?

I guess so when CRAP like GLEE keeps going.


Janice October 4, 2011 at 5:40 pm

My husband and I loved the show and are very disappointed that it is not on anymore. Please bring it back and give it another chance please!!!


Randi October 3, 2011 at 5:53 am

We enjoyed the show. We have attended numerous auctions so there is a basis for figuring the costs of these items. We liked how the program moved along and Cedric truly is “an Entertainer”.


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