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It’s Worth What?: Another NBC Game Show; Cancel or Keep It?

Its Worth What? cancel or keepA couple weeks ago, FOX debuted a new alternative series called Buried Treasure. On that show, a pair of antique appraisers identify the hidden value of items owned by regular people. On NBC’s game show called It’s Worth What?, contestants play the appraisers and try to guess the value of unique items. FOX’s show has been tanking and probably won’t be back. Has NBC’s been doing any better?

Hosted by Cedric the Entertainer, It’s Worth What? has a pair of contestants trying to guess the price of various objects or services, ranging from the cost of a night at the Jersey Shore house to the skeleton of a cave bear from 150,000 BCE. The challenges escalate in difficulty as the game progresses. If the contestants complete all rounds, they can take home as much as $1,000,000.

The series debuted on July 19th to a 1.9 rating in the 18-49 demographic and 6.71 million total viewers. It was second in its timeslot, easily bested by FOX’s Hell’s Kitchen. Week two’s episode dropped a whopping 26% in the demo, an above average loss for a second episode.

For episode three, the news was even worse. That installment fell another 14% to a 1.2 demo rating and just 4.87 million viewers. Week four fell again to a 1.1 in the demo and 4.4 million. So far this season, It’s Worth What? has been averaging a poor 1.3 in the demo and 4.9 million total viewers. Nine episodes were produced so that leaves two more installments. The finale’s scheduled for September 13th.

The ratings for It’s Worth What? have not been positive and there’s certainly no compelling reason for NBC to bring it back for a second season. Of the six reality/game shows that the peacock network has been running this summer, this show ranks in fifth place, beating only The Marriage Ref on Sunday nights.

But what do you think? Does this NBC series deserve a second season or should it be cancelled now?


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{ 30 comments… read them below or add one }

get a load of this October 1, 2011 at 11:05 am

It’s an awful show. It requires no skills to play but the items are so wildly abstract and exotic, no team of contestants could possibly have the knowledge to make any kind of consistent answers as to value. It’s boring because EVERY SINGLE PRICE from the contestants is a GUESS. There is no REAL chance of actually winning unless you keep rolling the dice and are lucky enough to get everything right. No one at home or in the studio could possibly get more than two prices in a row correct. That’s why The Price is Right works and this doesn’t: Most people have a reasonable clue as to the cost of average everyday items. But not even a seasoned auction professional would be successful on this show because no one person has a wide enough base of knowledge to correctly and consistently know the price of the crazy items on this show. Besides I can check the price of an ipod. How do we know the price they are giving me for Marilyn Monroe’s shoe lace she wore from the set of Some like it Hot is even correct?


NJ September 27, 2011 at 4:15 pm

Great entertainment. I love this show! I want to see someone win a million dollars.


Terry September 27, 2011 at 12:36 pm

This game is a joke, first thing the name show be “What Someone Paid For It” not “It’s Worth What”, second no one will ever win the millon dollars unless they know the price someone paid for 1927 stamp vs. a piece of moon rock.


MARLIENE September 25, 2011 at 9:16 pm

I like this game show its a fun game and its exciting to watch i think it should stay on.


Bob Hilcox September 24, 2011 at 3:04 pm

I enjoy this show a lot. There doesn’t seem to much of television lately. Reality programs are so boring. Too bad this show isn’t on more. My friends and I get together and play along. True fun.


Bob Hilcox September 24, 2011 at 3:01 pm

It;s a great show. What happened to it? I can’t seem to find it anymore,


Derek G. September 20, 2011 at 8:07 pm

This is one of the only shows I look forward to on Tuesday nights. It’s format is unique and not only gives the contestants a chance to appraise the featured items the home audience also is given the chance. I hate those other reality shows like bachelor whats it called, or Survivor or all the other lame shows out there. This show is a throwback to the classic game shows of the 60’s.


Crystal S September 14, 2011 at 3:59 pm

It’s a great show! Different and Cedric is great!


G September 13, 2011 at 7:19 pm

This show sucks! All the contestants seem fake…. paid actors!


admin September 13, 2011 at 7:44 pm

G » That’s actually illegal. To fix a game show is a felony. Remember the quiz show scandal of 50 years ago?


get a load of this October 1, 2011 at 11:42 am

You said that as if because there is a law against fixing game shows, it simply doesn’t happen. Since when have LAWS stopped humans from doing things that are illegal?


admin October 1, 2011 at 4:07 pm

get a load of this » You’re right. TV show producers would have no problem going to jail for fixing a game show.


D September 6, 2011 at 8:54 pm

I hate this show take it off the air!!!!


jim gomez September 6, 2011 at 7:47 pm

I think it’s very entertaining and Cedric is great as the host. The problem I have is that the values are totally bogus and not based on any factual data. The show on Marilyn Monroe’s non-descript cocktail dress showed it with a value of $345,000. but her site showed it sole for $10,000. You guys are blowing smoke up people’s ass with your tv numbers!


jackie simmons September 6, 2011 at 6:17 pm

I LOVE it.
I’m of an older generation and we are not computer savy.Please keep this show……. all the younger folk get to say what they feel but the oldies but goodies are by-passed in this facebook/twitter world.
There are alot of us out there but are never heard.
Please don’t stop trhis light and even educational show.


Andy September 5, 2011 at 10:11 am

It is a good game show. No family talk to slow it down like Minute to Win It or Deal or No Deal.


Michael Joseph September 2, 2011 at 3:08 am

I think it’s a great show. It gets right down to the point, and it’s entertaining.


Jeremy Rynek September 1, 2011 at 9:30 pm

It’s becoming more and more clear that game shows don’t work on network TV in prime time. Deal or no deal, 1 vs 100, are you smarter than a 5th grader, don’t forget the lyrics. Luckily they all were chopped in half and put on in the daytime. Just different hosts for a couple of them. But deal or no deal is gone. And it looks like minute to win it and wipeout are on their way out too. The only GAME SHOW that seems to be doing well is the celebrity apprentice in prime time. If the price is right was on in prime time I don’t think it be going on 40 years now, call me crazy.


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