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Undercovers: NBC Orders Four More Scripts for Low-Rated Show

UndercoversDespite being NBC’s lowest-rated scripted series on the weekday schedule, the network has ordered four more scripts for Undercovers, their new action series.

Starring Boris Kodjoe, Gugu Mbatha-Raw, Mekia Cox, Carter MacIntyre, Gerald McRaney, and Ben Schwartz, Undercovers debuted on NBC to a disappointing 2.1 rating in the target 18-49 demographic and 8.7 million total viewers.

In week two, the demo plummeted to a 1.6, a drop of 24%. The ratings have kept falling since then and hit a low of a 1.4 rating last week. It tied for fourth and last place in the timeslot with The CW’s America’s Next Top Model. When a major network ties with a show on The CW, you know they’re in some serious trouble.

TV show supportDespite all of that, NBC appears to be interested in ordering four more installments beyond the initial 13 episode order. The network is supposedly happy with the show creatively but unfortunately, with low ratings, that doesn’t translate into much ad revenue.

Regardless of whether NBC orders additional scripts or episodes, it looks certain that Undercovers is living on borrowed time.

What do you think? Why isn’t Undercovers performing better? What would you change about it or should it just be cancelled?

 

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{ 83 comments… read them below or add one }

keren November 7, 2010 at 6:11 pm

i absolutely love this show….it reminds me of james bond, hart to hart. it would be nice if they post it on a different day. next top model is a great show as well. i have to alternate. id rather keep undercover….bottom line.

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Ashley November 5, 2010 at 1:48 pm

I love this show. I like how they are living 2 lives and how its serious with a little humor. Its also cute how the couple plays off each other like competiton. PLEASE KEEP THIS SHOW ON THE AIR. I LOVE IT!!!!!!!!!!!!!!! JUST GIVE IT SOME MORE TIME TO BECOME BETTER. THERE ARE SO MANY SHOWS TO COMPETE WITH.

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k. b. November 5, 2010 at 10:40 am

May be if the stars were a white couple..more people would watch. Wow talk about a country united. They still won’t give black people a chance. Yea I said it!!

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Lisa November 4, 2010 at 1:12 pm

LOVE THIS SHOW! But I do think it’s slow at times. Some of the greatest shows ever had a slow first season. It’s a shame this show won’t be given the opportunity to find it’s chemistry.

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Anonymous November 4, 2010 at 8:39 am

Love this show as well! Just think it has the wrong time spot. It needs to be on later in the evening.

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Raymond Harris November 3, 2010 at 9:56 pm

white dude is to predictable ,bring the sister out of the kitchen as a hostage. send the fat dude to biggest looser and make me Gugal,s love intrest

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Alyson November 2, 2010 at 7:04 am

Love it!!! I want to see more.

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Scarlett October 29, 2010 at 7:14 pm

Ah Not the best of the season – Missing something! Seems like it is suppose to be a comedy, NOT and story line stupid, stupid, like it’s written for a 5th grader.

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Jenna October 28, 2010 at 10:48 pm

This show is great!
Put it on at 9!!!!

Put Boris Kodjoe on Ellen and Jay Leno and promote it!!!
Let Gugu talk in her real voice!
Let Gugu talk in her real voice!

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Ann October 28, 2010 at 10:50 am

Who’s doing the ratings, who has Nielsen boxes…that’s what I want to know. The show is great and the chemistry of the actors are great. NBC, put a poll up on your site…I’m burn out of reality tv…it’s nice to actually have different programming for a change.

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Anonymous October 27, 2010 at 8:58 pm

I love this show! It started a bit rocky but ech week it gets better. I think they need some
better stunt coordinators butother than that it’s aDecent show and I hope that it won’t get cancelled!

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Anonymous October 27, 2010 at 6:36 pm

I agree with all those people who love this show. The action is marvelous. The travel is amazing. Story line refreshing. Can’t believe that more people have not discovered this excellent show. Hope all these comments make a difference

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Robert October 27, 2010 at 6:18 pm

The show is great. The two stars have great chemistry. If I was to make any suggestions, I would say make the storyline deeper. Start bringing out why the couple was reinstated. Need to incorporate some more surprising punches like how “24” used to do it.

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Kelly October 27, 2010 at 2:54 pm

I LOVE this show & get a big kick out of it. I would HATE for it to be cancelled. It has that Mr. & Mrs. Smith feel to it.
Come on NBC promote, promote, promote!

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Anonymous October 27, 2010 at 11:48 am

Simply love the show. Would hate for it to be cancelled.

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