It’s time to wish upon a star for a happy ending. The Once Upon a Time TV show will end after seven seasons on ABC. Last month, during TCA winter press tour, ABC Entertainment President Channing Dungey said she was “cautiously optimistic” about a season eight renewal. While no one is outright saying Once Upon a Time is cancelled, it is ending, and the network seems to have made the decision, not creators Adam Horowitz and Edward Kitsis.
An ABC fairy tale drama, the seventh season of Once Upon a Time stars original cast members Lana Parrilla, Robert Carlyle, and Colin O’Donoghue, alongside newcomers Andrew J. West, Gabrielle Anwar, Dania Ramirez, Alison Fernandez, and Mekia Cox. It is a reboot of the story fans watched during the series’ first six installments, which also featured Jennifer Morrison as Emma Swan, with Ginnifer Goodwin and Josh Dallas as her parents Snow White/Mary Margaret and Prince Charming/David. Emilie de Ravin, Rebecca Mader, and Jared Gilmore also starred.
Once Upon a Time: A Look at the Ratings
The seventh season of Once Upon a Time is averaging a 0.54 rating in the 18-49 demographic and 2.49 million viewers. Compared to season six, that’s down by 42% and 21%, respectively. After spending six seasons on Sunday nights, ABC moved Once to Fridays this year, which accounts for some of the drop. For some fans, though, the story ended last year, with the exits of Emma, Snow, and Charming.
Out of the 18 scripted ABC TV shows we’ve been tracking during the 2017-18 television season, Once ranks 17th in terms of its demo numbers and only rises one spot to 16th place, in terms of total audience size. When this season ends it will have a nice, fat syndication package, so the cancellation (or decision to end the series) makes sense.
ABC and the Creators Address the Decision to End Once Upon a Time
EW published statements from ABC execs on the end of Once Upon a Time. Check it out.
Here’s Dungey’s statement on the end of OUAT: “When we first heard Adam and Eddy’s pitch for Once Upon a Time, we knew it was something incredibly special. For seven years, they have captivated us with their creativity and passion while reimagining some of our most beloved Disney fairytales, creating an undeniable global hit. Saying goodbye will be bittersweet, but Once Upon a Time will forever be part of the ABC legacy and we can’t wait for fans to join us in this epic final chapter.”
Added Patrick Moran, president of ABC Studios: “Once Upon a Time has been an amazing journey for all of us at ABC Studios and for fans around the world. We’re so proud and appreciative of the hard work and creative talent that Eddy Kitsis, Adam Horowitz and their cast and crew brought to this show for seven magical seasons.”
The news outlet also published an official statement from Kitsis and Horowitz:
Seven years ago, we set out to create a show about hope, where even in the darkest of times, a happy ending would always be possible. But we never imagined the happy ending that was actually in store for all of us – years and years of adventure, romance, magic and hope. We’re so grateful to our brilliant collaborators – the cast, crew, and writers – as well as our partners at the studio and network for making this journey possible. But most of all, we want to thank the fans. Their fierce loyalty and devotion was the real magic behind Once Upon a Time. We hope they join us for these last few hours as we journey to the Enchanted Forrest for one more adventure.
EW then talked to the duo about the end of their long-running fantasy drama. Here’s more:
ENTERTAINMENT WEEKLY: What came with the decision to end the show? Was that ABC’s decision or yours?
EDWARD KITSIS: Listen, we love this show, we were happy to continue going on, but collectively they felt that, after seven years and 156 episodes, it was time. For us, we’re like, “It’s a hell of a run.” We never thought we’d get to seven episodes, let alone seven years.
ADAM HOROWITZ: It wasn’t like it was a shocking phone call. We’ve had conversations for a while about what this year would be, and whether it would go on or not, and if this could be the end, so we’ve been prepared for this for a while. The network has been incredible partners with us the whole way, as has the studio. Ultimately, it’s also a business, so it becomes about, “Is it financially viable to keep going forward?” so there’s all that kind of stuff, stuff that we generally don’t deal with because we’re just focused mostly on the creative. We reached that point where it’s like, “Okay, now it’s time to wrap it up. This has been an amazing 156 episode-run, and let’s all be proud of what we’ve done and try to wrap it up.”
KITSIS: It’s time to declare victory and go home.
What was your first reaction when you found out OUAT was going to be wrapping up this year?
KITSIS: We felt grateful for the opportunity. Obviously, we felt sad that, after seven years of living in this universe, [it’s over]. It has been so creatively rewarding, but at the same time, we have got everything out of Once that we ever dreamt of and we really can’t complain, and we really can’t feel sad. We just feel really grateful for what we accomplished — 156 episodes, seven years is a good run.
HOROWITZ: It’s funny because it wasn’t like it was a shock. When we spoke on the phone with them about it, it was like more like, “Okay, it’s time. This feels right. This feels like we’ve had a great run, let’s try to end the show in a way that will leave the fans with a good feeling about what Once was that will stay with them past the end of the show.”
Has ABC given you enough notice to be able to properly wrap things up?
KITSIS: Yes, I would say that we did not go into this season assuming there would be a season 8, so we had two paths for the finale — one where it was closed-ended, one where it was open-ended. We had been building toward it the whole year anyways, so instead of a cliffhanger, it will just be a closed-ended story that wraps it up. But we’re prepared and ready, so we weren’t shocked by it.
HOROWITZ: Yeah, these are conversations, again, that we’ve had for many months with the network about the possibility of this, so we’ve been preparing and always known this was a real possibility.
Horowitz and Kitsis also said to expect some old familiar faces in the Once Upon a Time TV series finale, but didn’t name names. Finally, while they’re ready to move on, they remain open to a spin-off, reboot, or revival sometime in the future.
What do you think? Did you expect Once Upon a Time to be cancelled or renewed for season eight? Now that this ABC TV series is ending with season seven, does it feel like the right time to you? Sound off, in the comments.
Please reconsider. There are still so many stories you could tell. I love once upon a time. What happened to the blue fairy? What happened to the dark dagger once rumple died? Where was their son Gideon at the end? How does Henry’s daughter and Emma’s son grow up? What about snow and charming’s son? Some adventures with Regina in charge? The list goes on and on. I love to watch it, it really brightens my day. I wish it would keep going.
Forget them! Everyone is cancelling these days. It’s just like the 80’s purge all over again. Start shutting down good shows for no reasons. Forget them!
The circus no longer exists, Toys r us is closing, and now Once upon a time is no longer. All the good things in life are coming to an end.
Once Upon A Time please find another net work to pick you up! We Need you !
Very sad to see the season finale. I looked forward to My time in another rhelm if only for an hour a week.
This is a great show I wished it was not placed on Friday nights. I wish you would reconsider about canceling it and do a season 8 because there are many stories left to tell with these characters like you did with the first 6 seasons. Please bring this show back for another season.
This is a great show I wished it was never moved to Friday nights and wish you would reconsider and renew for a season 8 because there are more stories that can be told please change your minds.
A possible revival eh? I can see it possibly happening. Of course if it does, it might revive in Disney’s upcoming streaming service. Bob Igor said that Disney is open tsesame revive shows like Home Improvement in streaming service. A hint and possibility that shows like OUAT, Agents of Shield and Agent Carter can revive there. Some possible reasons why AOS and OUAT got revivals for s5 and s7 was probably because of Disney. Yes Netflix gave money for a renew for OUAT, but possibly under Disney’s orders like they order AOS to renew a s5. Perhaps to be prepared… Read more »
That goes for possible resurrections too like reviving Baelfire cause of that he could come back like the resurrection stone or how Fiona made a hint that someone like her can bring him back.
Upon hearing my favorite show is going to be coming to an end it was extremely upsetting. I’d say ” screw the network, let’s move it to netflix!” The network has had it out for ouat for a while, no wonder it was moved to the worst possible night for ratings. Now with it ending with season 7 it’s going to feel rushed. At least give it another season to be able to wrap it up, the up loose ends and make fans feel better about the end. Long live ouat
They set the show up to fail. They knew it was going to be canceled and moving it to Friday where all shows go to die said it all. I too am NOT happy my favorite show of all time is ending. It is bad enough the 7th season is a horrible story, awful acting, terrible new characters, and it just doesn’t flow. They should of kept the original characters and given them all their happy or not so happy ending. I too HOPE Netflix will pick it up and bring the show back to its glory. So many stories… Read more »
I would be great if #Netflix picked up #OnceUponATime
Disney’s streaming service could possibly do a revival.
Please don’t cancel it ABC! I love this show! It gives me something to look forward after school! Please!
I loved the first 6 seasons and looked forward to each show. Season 7 was very lacking. I did not like the new Hook, Regina or Rumple. They were some of my favorites in season 1-6. I missed Story Brooke in season 7. The new characters were uninteresting and not magical. I tried watching season 7 with an open mind but could not continue it. Cinderella was especially bad in season 7 – we already had a Cinderella in the previous seasons and her acting and character was great! Why not come up with another character for Henry? I am… Read more »
The writers and creators of the show should have taken a page out of the writers and creators of “Lost” when they told the network that They would end the show at the end of six seasons. Once Snow, Emma and the others left the show the “magic” was gone.
Yeah i agree with everyone.. They should have done a wrap-up story arc for season 5 instead of that bullcrap Dark Emma nonsense. Season 7 just should never have happened. The actress for cinderella was so bad and just the new reboot did not work for me.. I mean we got discount hook, regina/rumple without any real bite to them, a boring henry, and a list of secondary characters that were nowhere near as interesting as the originals.. Zelena couldn’t even save this mess and she’s awesome.
Season six ended with major character departures and destroyed the concept. Season 7 was a struggle to watch.
Keep the once upon a time going at least for one more season for a better ending you can’t leave fans wanting more I love this show at least one more season where everyone have a happly ever after even for fans I hope this reaches out to one of the publishers or whoever that came up with this show
Season 7 was a sketch of a story at best, with a bland, generic urban setting and pared down cast, stripped of colorful supporting characters. The three continuity characters from earlier seasons were relegated to the sidelines and the painfully awkward new cast members were front-and-center for a tepid plotline built on a rehashed curse. This “reboot” reeked of cost-cutting and a desperate attempt to fill out the episode count for syndication.