It looks like the magic is over for the three ladies of Eastwick. ABC network has decided against ordering any additional episodes of the supernatural series, effectively cancelling it.
Eastwick revolves around three women (Rebecca Romijn, Lindsay Price, and Jaime Ray Newman) who meet at a wishing fountain and become friends. Soonafter, mysterious Darryl Van Horne (Paul Gross) moves to town and unleashes powers within the ladies. The cast also includes Ashley Benson, Johann Urb, Jon Bernthal, Sara Rue, and Veronica Cartwright.
The show got off to a slow start on September 23rd with a 3.0 rating in the 18-49 demo and 8.5 million total viewers. The second installment fell to a 2.3 in the demo and 6.57 million viewers. The third week fell again to a 1.8 and 5.14 million.
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In the weeks that followed, the ratings didn’t get any better and more frequently got worse. Last week, Eastwick hit an all-time low of 1.5 in the demo and 4.4 million.
ABC has opted to pull the show from the schedule for two weeks. This Wednesday, it’s replaced by the Country Music Awards. Next week, it’s being bumped for an interview special called In the Spotlight with Robin Roberts: Janet Jackson. Though Eastwick is scheduled to return on Thanksgiving eve with a new episode, the supernatural drama won’t be around for long after that.
ABC has decided not to order any additional episodes of Eastwick, effectively cancelling the series after 13 episodes. It’s unknown if the last episode will wrap up the ongoing storylines. For now, ABC plans to air all six remaining installments but, if the ratings keep declining, the network could easily pull the series before that happens.
What do you think? Why did Eastwick fail? Do you think ABC will really air all of the 13 episodes?
Image courtesy ABC.
Now that Ugly is really gone…I have just heard it will be replaced by a new run of Eastwick.
@Mark Eckstein: There’s been no official word on when or if ABC will air the final two episodes.
Mark dont toy with us….are you BS ing us???!! Is it really coming back?
I loved this show!!!! I am so disappointed to see it’s not coming back. ABC-please re-think the decision. A little better promotion and time slot where more people might catch the show and you might have a jewel you didn’t realize you had!
WHY DID THEY CANCEL THIS GREAT SHOW???????!!!!!!!!! I’m officialy starting to hate ABC!!!!!They canceled Ugly Betty now, what’s next??!!
This will be Ugly Betty’s final season. They are canceling that as well.
I miss Eastwick. I wish there was a book series that was like the show.
Ugly Betty and the Bachelor???? come on ! what is ABC thinking???? That is two of the lamest shows on ABC. Easwick was very good, but liked promotion and it would have been a plus for it to have been at a different time. So Eastwick gets canned and Ugly Betty stays….Go figure! Come on ABC, bring back Eastwick! We looked forward to it every week.
i dvr almost all new shows and this was one i started to watch them only to find out the show was cancelled….BOO on you ABC show was full of sespense and kept you on the edge of your seat….
uh!! i loved this show!! bring it back! that’s why i hate to watch new shows.. everytime i get into what i think is a really good show they take it off the air.. i believed it abc would have premoted it a little better it would have gotten alot more viewers or evem put it on at an earlier time because i had to dvr it cause of the time..
I only found this show whilst channel surfing! It’s the kind of stuff I always watch and when it got cancelled Iwas not amused! Someone sort it out and do their job properly!!
I absolutely love this series and I hope it comes back on.
What show took its place? After they took eastwick off I stopped watching. Hope they bring it back.
The one new show I liked this season! You suck, ABC.
LOVED THIS SHOW BRING IT BACK !
My girlfriend and I rerally liked that show it was just not promoted very well we dvr the show and would really like to see the un aired episodes its hard to find good shows to watch on tv that keep your attention but this show kept our intrest
BRING IT BACK! I love this show. Promotion and time slot had to be part of its problem. It would have been a SUPER Sunday night show. I am so disappointed that ABC is pulling such a great show.
I love this show I want it back I never saw any promotions for this show and you wonder why people did not know about it. Please bring it back.