School Pride: NBC Debuts New Reality Series; Cancel or Keep It?

On Friday at 8pm, NBC debuted a new reality series called School Pride. How does this one stack up? — a quick success or another candidate for quick cancellation?

School Pride tells the stories of communities who come together to renovate broken and aging public schools. The series follows parents, teachers, and students as they roll up their sleeves to make some positive changes. Hosts are Susie Castillo, Jacob Soboroff, Tom Stroup, and Kym Whitley.

In its first airing, School Pride attracted a meager 0.9 rating in the 18-49 demographic and 2.901 million total viewers. It landed in third place in the timeslot, tying with a repeat of No Ordinary Family on ABC.

The networks have lower expectations for Friday nights and reality programming but this is still a terrible showing. In the prized demo, it’s about half of what Dateline attracted a week earlier in the same timeslot.

Eight episodes of School Pride have been produced. NBC may let them all air but, based on this quantity of ratings, there doesn’t seem like much reason for the network to order a second season.

What do you think? Did you like School Pride or should it be cancelled?

Image courtesy NBC.

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