Enchantress Cassie Nightingale will be back to cast even more spells. Hallmark Channel has announced that their Good Witch TV show has been renewed for a fourth season.
The third season, which finished airing early this month, averaged a 0.24 rating in the 18-49 demographic with 2.15 million viewers. That was down slightly when compared to season two. Good Witch is currently Hallmark’s third-highest rated original scripted series (behind Chesapeake Shores and When Calls the Heart).
Here’s the press release about the fourth season renewal:
HALLMARK CHANNEL CONJURES UP MORE MAGIC AND ORDERS SEASON FOUR OF ITS HIT, ORIGINAL, PRIMETIME SERIES ‘GOOD WITCH’
“Good Witch” Season Three Boosted Network to #1 in Time Period All Season BEVERLY HILLS, CA – July 27, 2017 – In the wake of ratings growth in its third season that concluded July 2, Hallmark Channel has renewed its hit, original primetime series “Good Witch” for season four. Based on the “The Good Witch” movie franchise that is the most successful in the network’s history, the series stars Catherine Bell (“Army Wives,” “JAG”), Bailee Madison (Just Go with It, “Trophy Wife”) and James Denton (“Desperate Housewives,” “Devious Maids”). The announcement was made today as part of Crown Media Family Network’s bi-annual TV Critics Association Summer Press Tour.
“Fans continue to be drawn to the magical world of Middleton and are captivated by the enchanting adventures of Cassie, Sam and Grace,” said Michelle Vicary, Executive Vice President, Programming and Network Publicity, Crown Media Family Networks. “Our loyal viewers have embraced these characters and we’re thrilled to bring them more stories filled with magic, love and adventure in season four.”
Since the third season debut on April 30, “Good Witch” has averaged a 2.6 HH rating and over 2.8 million Total Viewers on a Live+3 basis, making the network the highest-rated and most watched in the time period all season long among HH and Total Viewers.*
Hallmark Channel’s strategy of programming original, primetime series on an increasingly competitive Sunday night has yielded great success. This is the second original series pick-up for Hallmark Channel in recent months, having also confirmed a fifth season for its frontier drama “When Calls the Heart,” which experienced record ratings in its fourth year with double-digit gains in HHs and key demos, year over year.** Hallmark Channel will continue to present original series on Sunday nights this year, with the season two premiere of “Chesapeake Shores” starring Jesse Metcalfe, Meghan Ory, Treat Williams and Diane Ladd on Sunday, August 6 (9pm ET/PT).
“Good Witch,” is a Whizbang Films Production in association with ITV Studios America.
Dean Batali, Orly Adelson, Jonathan Eskenas, Frank Siracusa and Craig Pryce are the executive producers. Catherine Bell is co-executive producer. “Good Witch” is distributed internationally by ITV Studios Global Entertainment.
# # #
*Source: Nielsen Company, 4/30/17 – 7/2/17
What do you think? Are you glad to hear that Good Witch has been renewed for a fourth season? Will you be watching?
I love the show. Keep it going
I love the Good Witch!
Love Good Witch
Cannot wait till it staets
I love Good Witch and hope that it goes on and on. A type of show that gives love, hope and uses the imagination!!!
I so loved this show!! Pls keep it going!! Great actors esp!! I watched faithfully!!
So happy it is renewed. A lovely escape.
Always leaves a smile on my face!
Absolutely happy there is a season 4!
Yes awesomeness. My whole family watches. My twelve year old daughtrer, ten year old daughter, four year old son, wife and I love this show. Keep up this family-friendly programming. Thank you Hallmark.
Yes for sure!!! Love this show
I am thrilled that The Good Witch will be continuing! This is a wonderful, clean and enchanting show. Please keep it coming. The actors and actresses are talented. With so much trash on TV I find this refreshing.
This is a enchanting and spellbinding show, keeps you guessing
Fantastic I can not wait- One of my very favorte shows
Excellent news cannon wait for the new season and the October show,
Yes, a season 4 for the channel, cast, and many more fans then the demographic reports. Very good news.
I Love it Ye i would watch season 4