Undercover Billionaire will return to the Discovery cable channel with its second season in April. The reality series follows three new entrepreneurs as they go undercover with $100 in their pockets and try to make $1 million. Season two is currently streaming on the Discovery+ streaming service.
Discovery Channel revealed more about the new series in a press release.
“As the country begins to open up and businesses slowly rebuild, Discovery announced it will air the second season of UNDERCOVER BILLIONAIRE, currently streaming on discovery+. UNDERCOVER BILLIONAIRE season two returns
Tuesday, April 20 at 10 PM ET/PTTuesday, April 27 at 9 PM ET/PT on Discovery following the all-new season premiere of DEADLIEST CATCH at 8 PM ET/PT.
In the first season of UNDERCOVER BILLIONAIRE, self-made businessman Glenn Stearns was stripped of his name, wealth and contacts and dropped into a city he’s never been to see if he could build a million-dollar company in 90 days with only $100 in his pocket. Inspired by Glenn’s audacious bet, three new entrepreneurs have stepped forward to embark on the same bold challenge.
This season, three successful entrepreneurs – Grant Cardone, Monique Idlett-Mosley and Elaine Culotti – are betting $1 million that they can go undercover in three different cities, start their own business with just $100 and top the million-dollar mark in just 90 days. At the end of the challenge, each of them will reveal their true identities to the people who helped build their business. Where does someone even start? And what lessons can these entrepreneurs share as they navigated such a challenging business environment?
Each person will need to rely on their own unique secrets of success. Everyone has their own game plans, secret business hacks and strategies. After all, there’s more than one way to make $1 million dollars.”
What do you think? Are you a fan of Undercover Billionaire? Do you plan to watch the second season when it airs on Discovery?