The future of the Discovery Channel’s Pitchmen show was cast in doubt after the unexpected death of series star Billy Mays. Though the show brought in decent ratings, it was hard to imagine the show continuing without the king of infomercials.
Now, less than a month later, a decision has been made. And, as the expression says, “the show must go on.” Executive producer Thom Beers and co-host Anthony “Sully” Sullivan tell Eric Deggans that they’re going to try to continue the series, if they can do it in a way that honors Mays’ memory.
Sullivan noted that, “We have to re-invent the show, but I really want to be careful. I just want to make sure we do what Billy would want — I think he’d roll over in his grave if we just stopped it.”
Beers said, “I know (Pitchmen) will continue on. Absolutely, without a doubt.” He believes that the series can continue primarily because of the emotional drama created by the inventors pitching their products to Mays and Sullivan and their decision to assist them.
Sullivan wants to be sure that the reinvented show meets with the approval of Mays’ family and many fans. He says that he’s gotten an incredible amount of supportive mail from viewers, telling him to “carry the torch.” Sullivan notes, “I get the feeling how we do it will be part of the appeal of season two.”
The Discovery Channel has confirmed that a second season of Pitchmen is being developed with Sullivan, Beers, and Mays’ offspring, Billy Mays III. A premiere date for season two hasn’t been set.
What do you think? Is this the right decision? Do you think it’ll be worth watching?
Image courtesy Discovery Channel.