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The Game: Huge Ratings Return for the BET Sitcom

The Game season five ratingsLast January, The Game returned to television for a fourth season on BET. The show had been cancelled by The CW a couple years earlier and fans welcomed the new episodes with open arms. The Game set a big record for the cable channel, drawing 7.7 million viewers. It was highest-rated airing of a sitcom on ad-supported cable in TV history.

Though the numbers dwindled over the course of the season, The Game remained a big hit for BET and was renewed for a fifth season with a full 22 episode order.

Last night, season five debuted and registered a 2.8 in the 18-49 demographic and 5.286 million total viewers. It easily won the night on cable and actually beat the three major broadcast networks in the demo as well.

The series didn’t come close to these kinds of numbers on The CW. Not bad for a show that was once cancelled. It just goes to show what can happen when a devoted channel, fans, and a beloved show can do when they all come together.

Will these ratings continue? You can follow the sitcom’s numbers this season by checking our ratings page for The Game. It’ll be updated each week as the new numbers come in.

What do you think? Were you watching The Game last night? Why do you think the show is attracting so many more fans on cable than it did on a broadcast network?

 

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{ 3 comments… read them below or add one }

Shay January 21, 2012 at 10:40 am

The reason The Game started dropping in ratings in the first place when they were with the CW is because of the new time slot that it was put in. Friday night is not a good time for the 18-40 age group. We have worked all week and are out doing things with our friends and family’s. They shot themselves in their own foot when they changed time slots! Great move on the part of BET!!!

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James January 11, 2012 at 9:47 pm

Well I think the mainstream networks have a long way to go in terms of diversity. BET was smart to acquire The Game because black audiences have a hunger to see black representation on television. The problem is the mainstream networks when they try to target programming towards blacks they copycat the Cosby Show and targeting families. The thing is, The Game targets young adult audiences which is an audience BET caters to people between 18 to 40.

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Craig January 11, 2012 at 9:42 pm

The CW just can’t draw and audience. You know your network has a problem with viewers when a show you cancelled is doing better numbers on a cable station.

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