It looks like the magic is over for the three ladies of Eastwick. ABC network has decided against ordering any additional episodes of the supernatural series, effectively cancelling it.
Eastwick revolves around three women (Rebecca Romijn, Lindsay Price, and Jaime Ray Newman) who meet at a wishing fountain and become friends. Soonafter, mysterious Darryl Van Horne (Paul Gross) moves to town and unleashes powers within the ladies. The cast also includes Ashley Benson, Johann Urb, Jon Bernthal, Sara Rue, and Veronica Cartwright.
The show got off to a slow start on September 23rd with a 3.0 rating in the 18-49 demo and 8.5 million total viewers. The second installment fell to a 2.3 in the demo and 6.57 million viewers. The third week fell again to a 1.8 and 5.14 million.
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In the weeks that followed, the ratings didn’t get any better and more frequently got worse. Last week, Eastwick hit an all-time low of 1.5 in the demo and 4.4 million.
ABC has opted to pull the show from the schedule for two weeks. This Wednesday, it’s replaced by the Country Music Awards. Next week, it’s being bumped for an interview special called In the Spotlight with Robin Roberts: Janet Jackson. Though Eastwick is scheduled to return on Thanksgiving eve with a new episode, the supernatural drama won’t be around for long after that.
ABC has decided not to order any additional episodes of Eastwick, effectively cancelling the series after 13 episodes. It’s unknown if the last episode will wrap up the ongoing storylines. For now, ABC plans to air all six remaining installments but, if the ratings keep declining, the network could easily pull the series before that happens.
What do you think? Why did Eastwick fail? Do you think ABC will really air all of the 13 episodes?
Image courtesy ABC.
Eastwick is yet another casualty of ABC’s cancellation frenzy this year; among others were Defying Gravity and No Life on Mars. What’s next, Lost? Desperate Housewives? (When those shows disappear, so will my reasons for watching ABC.)
What is it about intelligent dark humor and compelling shows that get network television’s knickers in a twist? Yeah, like everybody wants to watch the stupid crap some people call “reality” shows. Dream on, losers.
And, yes, I hope the CW does pick up the slack. Eastwick is just too good to go away forever.
Ahh that really bites the big one! I really enjoyed watching the show it was interesting. I looked forward to it every week. Maybe it was just not promoted enough or just on at the wrong time? Well anyways I hope the cw will pick it up I would love to see more!!
Lifetime has shown interest in picking up eastqick
Great show sorry to see it go. The CW should pick it up for their Thursday night lineup.
Let the CW pick it up. The CW has quite a few shows that fit this line of entertainment.
This show could help the CW push out other TV networks for this type of show.
Look at Supernatural and The Vampire Diaries. They both air on Wednesday night. Eastwick could take the place of Married With Children in the same time slot and complete their arsenal for that night. CW has the fowlowing for this type of show and has more effective marketting. baynedm.com
I love the show!!!!!!! How about cable?
Eastwick is a great show that is different from the other lame shows that ABC has picked up. Next thing they will want to cancel Greys Anatomy then we can all tune in to watch another boring yet ordinary Police drama that the other networks and ABC love to pick up.
I absolutely love this show! Eastwick is a show that I enjoy and it’s entertaining for a mature audience. They should keep it on the air….With so many teeny bopper shows on all the time, its hard to find mature entertainment.
ARE YOU KIDDING ME! I PURPOSELY STAY UP TO JUST WATCH THIS SHOW..IT WAS AWESOME..HOW IN THE HELL COULD ABC DO THIS…ARE U SERIOUS! OH I’M SORRY FOR YOUR RATINGS BUT HELLO, PUT IT ON A 9 THEN..NOT EVERYONE CAN AFFORD A DVR! MY WHOLE FAMILY WATCHES IT AND WE LOVE IT…ABC
YOU SUCK, AND MOST OF YOUR SHOWS DO TOO, YOU FINALLY GET A SHOW THAT’S THE BOMB AND ENTERTAINING AND A GREAT STORYLINE AND YOUR PETTY ASSES CANCEL..
FRANKLY I WISH FOX WOULD PICK IT UP…FOX HAS ALL THE GOOD SHOWS ANYWAY BESIDES DESPERATE HOUSEWIFES OF COURSE.
I HATE ABC! how can you guys do this! this show is the best and now you guys are cancelling it! ********! ugh! ABC YOU NEED TO PROMOTE THIS SHOW EVERY WERE THATS WHY NO ONE IS WATCHING IT OR THEY NEVER HEARD OF IT! LOSERS!
I LOVE Eastwick and for those of us that did not miss an episode should be able to AT LEAST get to see the remaining episodes and see some sort of conclusion. I am very disappointed I loved Wednesday nights because I got to relax and watch this show :(.
I really believe that the amount of viewers has declined because of the time the show comes on and the length of the show. It should be given an earlier time slot! I personally love the show and am not always able to watch it at the time it comes on, but I always catch up and watch the episodes online at a later time! I know several other people in the same boat.
One of my favorite new shows. Too bad ABC only had two.
I am so dissapointed!!! I made a point every Wednesday night to watch this show. I can’t understand why it’s not getting the ratings???
Oh, now what crappy show will replace it???
I even joined the girls with a cocktail on Weds. night. It made it a great middle of the week break.
I loved this show!! i can’t believe ABC it’s all thier fault if they would have promo the show a lot more and given it at a diff time not on “comedy Wednesday” i think the show would be a great hit!! i hate abc so doing this to me!!!