There’s lots of data that the networks look at when deciding whether to renew or cancel a TV series — particulalry in the case of The CW — but the ratings are a major ingredient.
Wonder if your favorite’s already been renewed or cancelled? Visit our CW 2011-12 show page.
Which CW shows are hits and which ones are in danger of being cancelled? The answer might surprise you. By looking at the chart below, you can see their current season ranking, ratings averages to date, and their grade in the all-important 18-49 demographic.
This chart incorporates final ratings data through Friday, June 1, 2012.
Demo rank | TV shows | Demo grade | 18-49 demo rating (actual) | Viewers in millions | |
---|---|---|---|---|---|
1 | The Vampire Diaries (renewed) | A++ | 1.3 (1.29) | 2.81 | ratings |
2 | America's Next Top Model (fall) (renewed) | A- | 0.8 (0.81) | 1.84 | ratings |
3 | The Secret Circle (cancelled) | B+ | 0.8 (0.77) | 1.83 | ratings |
4 | One Tree Hill (ended) | B+ | 0.8 (0.75) | 1.46 | ratings |
5 | Supernatural (renewed) | A+* | 0.7 (0.73) | 1.73 | ratings |
6 | 90210 (renewed) | B | 0.7 (0.70) | 1.34 | ratings |
7 | Hart of Dixie (renewed) | B- | 0.6 (0.64) | 1.57 | ratings |
8 | Ringer (cancelled) | C+ | 0.6 (0.61) | 1.49 | ratings |
9 | Gossip Girl (renewed) | C+ | 0.6 (0.59) | 1.18 | ratings |
10 | America's Next Top Model (spring) (unknown) | C- | 0.5 (0.53) | 1.14 | ratings |
11 | H8R (cancelled) | C- | 0.5 (0.50) | 1.19 | ratings |
11 | Nikita (renewed) | C+* | 0.5 (0.50) | 1.54 | ratings |
13 | Remodeled (cancelled) | F | 0.3 (0.30) | 0.67 | ratings |
14 | The LA Complex (renewed) | F | 0.3 (0.25) | 0.56 | ratings |
Other ratings report cards: ABC | CBS | FOX | NBC
Original ratings data ©The Nielsen Company. All Rights Reserved.
A couple of notes about this chart:
The averages included in this chart are based on the final numbers, not the fast affiliate ratings that are typically reported the next morning. The final numbers become available about a day after the broadcasts or in some cases several days later. The chart will be updated as the new data becomes available.
Keep in mind that the demo numbers (not total viewers) are what’s most important to advertisers. Therefore, that’s how the networks measure success. Advertisers pay more for ad time on a show that has a higher demo rating versus one with a lot more overall viewers.
Demo numbers are reported by Nielsen using the 10ths decimal place (2.4, for example). We used to report averages that way but it ends up being hard to see any movement week to week — particularly considering The CW’s small demo ratings. It can also be a little misleading since a show with a 2.35 average and a show with a 2.44 average will both round to a 2.4 rating.
In this chart, we’re including the demo average rounded to the 10th (2.4) as well as the 100th place (2.41) in parenthesis so you can get a better idea of how the average has been affected by the latest episode’s demo rating.
The letter grades are relative (kind of like grading on a curve) and are based on the individual network’s demo performance. All of the networks have very different gauges for success right now. (A successful show for The CW would get quickly cancelled on CBS.) Our system for coming up with letter grades isn’t perfect but it should still give you an idea of where the different shows stand.
Since The CW has very few shows, the reality shows are included with the scripted series.
*The grades for TV series that run on Friday and Saturday nights are weighted a little differently, to compensate for airing on little-watched nights.
What do you think? Are surprised by any of the ratings? Are any of your favorite shows in danger of being cancelled? Which should be doing better?
It’s utter garbage that shows that shows like Gossip Girl which continues to bring in poor ratings are safe for another season yet much better performing shows are on the brink of cancellation. How does this make any sense? Plus, given the level of promotion and advertising GG gets yet the ratings are still so low should indicate that the show is past its prime and SHOULD be cancelled.
Need Nikita for more seasons it is the best show on the CW and the only reason I watch this Network. If they cancel Nikita they will lose alot of viewers that watch this show and they show publish it more to get more viewers….
Hart of Dixie should be renewed!
Ringer is my fav! I wasnt a SMG fan before but I am now. I hope it doesn’t get cancancelled.It’s one of the only ones I watch on the CW.
RENEW: Nikita
CANCEL: EVERYTHING ELSE (TVD and SPN suck now)
One Tree Hill has gotten so good now. I hope they don’t cancel it.
Ringer has gotten so good now. I hope they don’t cancel it.
Nikita has gotten so good now. I hope they don’t cancel it.
LIKELY RENEWAL
90210
Gossip Girls
Vampire Dairies
Supernatural
Nikita
Ringer
One Tree Hill
Likely Cancellation
Secret Circle
American Top Model
One Tree Hill is ending, last season. It was announced almost a year ago.
America’s Next Top Model got picked up for another season last month.
CERTAIN RENEWAL
TVD
LIKELY RENEWAL
GOSSIP GIRL
90210
THE SECRET CIRCLE
SUPERNATURAL
LIKELY CANCELLATION
RINGER
NIKITA
HOD
Ringer has gotten so good now. I hope they don’t cancel it.
The show has finally showed promise with the last 3 episodes.
Love TVD and OTH too.
I agree, Ringer is one of the only shows I watch on TV. Hope they give it another chance before they cancel it!
Hart of Dixie is the BEST it must be renewed!!!!!!!!!!!!!!!!
I Love Hart od Dixie!!!please dont cancel!!!
I love Hart of Dixie and hope they renew it. It’s one of my favorite shows besides TVD and SPN. If they cancel HOD, I’m sure not going to watch any of the new shows that they try to replace it with. Why get invested in a show only to have them turn around and cancel it. If I’m interested in a new show, I’ll wait a year after it’s been on the air, then go back and watch it, that way I don’t get so invested. But Hart of Dixie looked too cute to resist. If they are stupid… Read more »
hope you keep nikita and hart of dixie, i love watching them with my husband.
According to some insider CW info (we get this every year): Gossip Girl, America’s Next Top Model,90210 and Vampire Diaries were told they are 100% safe and could receive early renewals for next season. Supernatural is also considered relatively “safe”, there are some issues with its age making it slightly less safe in the above shows, but it is much more likely to be renewed than cancelled and could also make an early renewal. The CW on the other hand told producers of Hart of Dixie, Nikita, Ringer and surprisingly The Secret Circle that they are “on the bubble”. Their… Read more »
The Secret Circle being on the bubble is a surprise, and Gossip Girl being a lock for another season is a surprise. However, I guess nothing should be a surprise when the CW doesn’t have a real brain-trust running the network programming.
THE VAMPIRE DIARIESSSSSSSS SHOULD DEFINITELY BE RENEWED , BEST SHOW ON THE CW <3<3<3
NIKITA ROCKS! Please renew this show for a third season it is one of my favorite shows on the CW and if it wasn’t for Nikita I wouldn’t even watch this network.
You said it! Nikita is one of the best shows on Network TV.
NIKITA needs more viewers, I LOVE that show, she kicks assss. Vampire diaries???? Really???? Please…..that kind of stuff is getting redundant.