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Cold Case: Sunday Experiment Significantly Boosts Ratings, Is It Enough?

Cold CaseAs solid as most of CBS’ schedule looks, the network has been having trouble with their Sunday night schedule.

Both Three Rivers and Cold Case have been under-performing and are expected to be cancelled. Three Rivers hasn’t been given a full season order and it looks like it will end after 13 episodes in January. Cold Case has a full season order of 22 episodes but it’s not likely to be renewed for an eighth season next May.

CBS decided to try an experiment this week and switched the shows’ timeslots. The result? Well, Three Rivers didn’t benefit by the experiment but Cold Case did.

Sunday night, Three Rivers brought in just a 1.7 rating in the 18-49 demographic and 7.888 million viewers. That’s down from last week and essentially par for the course.

One hour earlier however, Cold Case drew a 2.1 rating and 9.547 million total viewers. That’s an increase of 23% in the demo from one week earlier. It’s also the second-highest rating of the season in the demo and in total viewers.

Unfortunately for Cold Case fans, the numbers are still low and unlikely to change the show’s cancellation fate. On the positive side, it’s expected that CBS will air all of this season’s episodes.

What do you think? Does the increase in Cold Case’s numbers give you some hope for an eighth season or are you okay with it being cancelled?

 

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{ 63 comments… read them below or add one }

erica June 7, 2010 at 2:55 am

I love this show, I am so sick of reality shows. I think u need to change times because the other show interferes with cold case. I rarely watch t.v. But when I do its cold case I even record each episode. CBS needs to reconsider their decision.

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E. Adey May 29, 2010 at 3:12 pm

Cold Case Fans: send the letter below to NBC, ABC, FOX, the CW Network, and Remember to replace the letters “NBC” to “ABC,” “FOX,” or “CW” in the first two paragraphs when mailing out the letter to the different networks.

Dear NBC Programming Representative,

Cold Case is unparalleled as a dynamic television series. The show has a tremendous following of 10 million loyal fans. On CBS, Cold Case was preempted too often this season, airing at inconsistent times and generating scheduling conflicts. Unfortunately, this problem harmed an excellent show. Now, Cold Case fans appeal to NBC to support the program for Season 9.

This proposal could only help NBC’s ratings. A number of cancelled shows have thrived after switching to new networks. Fans would love to see the next season of Cold Case aired on NBC and showcased in a way that this program merits. If NBC adds Cold Case to its network, it will gain 10 million loyal followers.

There are SEVERAL REASONS THAT THE SHOW MUST GO ON. Cold Case has a unique theme, great cast, sensitive portrayal of difficult situations, and topics that consistently push the envelope and encourage the public to be more open minded and aware. It is a dynamic program, with a beautifully executed plot, down to the poignant end of each episode where all of the elements come together and the truth is revealed. In an age of proliferation of so-called “reality-TV” shows that attract viewers but do not offer substance, there is not enough unique television programming. You have a real jewel in Cold Case and we truly hope you will save this valuable show.

Thank you in advance for your consideration.

Sincerely,

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NANCY OPLAND May 26, 2010 at 5:05 am

COLD CASE IS ONE OF THE BEST SHOWS ON TV. WHY DON’T THEY CANCEL THE ENDLESS STUPID SHOWS??!!

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Terri May 23, 2010 at 7:00 pm

I love cold case why do you have to take very show that is so good off and but
something dumb on….. who signs your check last i thought was the people
watch the shows ……

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S. Nickerson May 20, 2010 at 5:32 am

CBS = IDIOT!!! Cold Case SAVE!!!

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Lou May 19, 2010 at 2:54 pm

First without a trace and now coldcase ! UNREAL !! it was one of the few shows I watch on tv besides criminal minds and NCIS which I love the marathons of both shows on USA and A &E These NITWITS TV EXECS are goofy , some of us are not amused by silly reality tv shows like survivor and the great race and big brother . I am so sick of good shows going by the wayside because of GOLF , NFL OR basketball . well it will live on in reruns .

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john carini May 18, 2010 at 4:52 pm

I just can’t believe it Cold Case is one of the best shows. Very Sad .Looks like
cable will really take over tv.

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Robin May 17, 2010 at 5:33 pm

Please bring back this show, It was wonderful to see families reconnect.

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Pam May 17, 2010 at 7:34 am

Cold case is one of the best shows on television. has been for many years.
Three Rivers was also a good show. How can Any shows survive a sunday nite lineup on CBS. They are always delayed due to some sport going on during the day. and yet they keep The Amazing Race which is an absolutely ridiculous show

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Michele May 3, 2010 at 9:04 pm

I hope this is not true! Cold Case is the only show I watch on a regular basis. Kathryn Morris is exceptional and I want to see where the show will take her in her personal life.

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Don May 3, 2010 at 4:24 pm

Does anyone know why this show has never been relased on DVD? Buying the DVD’s would be a way for all of the people who love the show to keep the episodes with them and be able to watch them again. CBS has done virtually nothing to promote the show and it’s excellent cast of actors. It’s a real shame if CBS takes it off the air. I wager that anything else they put in that time slot will do even worse.

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Teresa May 3, 2010 at 3:22 pm

Please, Please Leave Cold Case On The Air…That Show Is Really Good…The Stories Are Good. The Character’s Are Excellent….I Especially Love Jeremy Ratchett…

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Anonymous May 2, 2010 at 3:15 pm

The ratings probably suffer because the show for most of the fall/winter never begins or ends on time due to the football schedule.

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Rosanne April 19, 2010 at 3:51 pm

I am very upset that they are cancelling cold case. I just love that show!
I hope they are not going to put on another reality show. I hate those reality shows.
Oh well, I won’t watch CBS anymore. I’ll stick with Lifetime, USA or TNT.
Lord knows we don’t need another comedy show.
I like to relax on Sunday night and watch cold case.

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Pam G April 14, 2010 at 3:14 pm

Cold Case is one of my all time favorite shows. I have seen EVERY episode. Please Please do not cancell it.

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